Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand. Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014. Ducati attributes its sales growth in-part to its new water cooler Monster line, where the Ducati Monster 1200 and Ducati Monster 821 helped raise Monster sales by 31%, with 16,409 new bikes sold in 2014.

Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

Living the Dream – A Photographer Story: Catalunya & Assen

07/09/2014 @ 6:58 pm, by Tony Goldsmith10 COMMENTS

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Sitting down to write about Catalunya has proven difficult. As far as Grand Prix weekends go, it went without a hitch.

I did have a minor problem with the GPS when I arrived in Barcelona. I entered the coordinates to my hotel and it came up with an address in Zaragoza 5 hours away. After a brief moment of panic, I came up with an ingenious idea. Why not try inputting the address, that did the trick.

For most of the grand prix I’ve covered this year, I’ve been fortunate enough to get a photographers vest. Having a vest gets me on the grid on race day, which provides a good opportunity for portraits of the riders, particularly as the tension starts to build.

Shooting the grid does however pose the question of where to shoot the race. If you have a scooter it’s not an issue. As I don’t have one, I have to plan ahead and either shoot around the start area or take my chances with the shuttle bus.

At Catalunya I didn’t have a vest, which therefore gave me a little more freedom to pick my location for the race. Also the layout of the track enabled me to go to several locations and get back for the podium without having to rely on the shuttle or cover too much ground on foot.

MotoGP: Assen Pit Stop Analysis – Who Won & Who Lost?

07/01/2014 @ 12:33 pm, by David Emmett2 COMMENTS

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With the win at Assen, Marc Marquez brought his tally for the season up to eight, and a clean sweep of the races so far. After the race, many fans remarked on Marquez’s remarkable pit swap strategy, jumping straight from one bike to the other without touching the ground, rather than hopping off one and onto the second bike, as the other riders on the grid do.

It looks spectacular in photos, such as this one tweeted by Marquez himself, though if you watch the video from MotoGP’s Youtube channel, it’s clearly more of a hop than a leap.

Did Marquez get any benefit from it? The best way to answer that is to measure it, and fortunately, the MotoGP.com website offers us two ways to do that. The results section of the website holds a PDF with an analysis of every lap done by each rider, broken down into sector times.

By taking the times posted by each rider for the last sector of the lap on which they entered the pits, and the first sector of the lap on which they exited the pits, we get a clear idea of how much time riders lost in swapping bikes.

In addition, the video of the race on the MotoGP.com website (MotoGP.com subscription required) shows on-screen the times riders actually spent in the pits, from crossing the pit lane entrance line to the pit lane exit line. Using these two numbers, we can get a fair idea of who comes out best after making their pit stops.

Saturday Summary at Assen: Of Tire Gambles, The Wisdom of Thinking for Yourself, And Lorenzo’s Fear

06/29/2014 @ 1:56 pm, by Jensen Beeler32 COMMENTS

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A veritable galaxy of stars may have lined up on the grid for the 84th Dutch TT at Assen, but the real stars of the show were the elements. After the rain wreaked havoc on qualifying, shaking up the grid, it was back on Saturday for two of the three races.

Riders and teams were forced to rethink their strategy, make decisions quickly, and gamble on tires and the weather. It made for intriguing races, rather than sheer thrills like the MotoGP race at Barcelona.

Changing conditions offered the brave and the smart opportunities, and mercilessly punished anyone who got it wrong. You felt for the 45 minutes of the races that anything could happen.

Saturday at Assen with Tony Goldsmith

06/28/2014 @ 3:07 pm, by Tony Goldsmith5 COMMENTS

MotoGP: Race Results from Assen

06/28/2014 @ 2:13 pm, by Jensen Beeler16 COMMENTS

Friday Summary at Assen: On the Weather, And Qualifying Triumphs & Disasters

06/27/2014 @ 4:45 pm, by David Emmett10 COMMENTS

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Success in motorcycle racing is a fickle beast. Getting everything just right to get the best out the bike and rider is a difficult undertaking, with a thousand factors standing ready to throw a spanner in the works.

The bike has to have the right balance of stability in braking, nimbleness in corner entry, and strength in acceleration. The rider has to be in peak physical condition, mentally on top of his game, and ready to seize any opportunity which presents itself.

When track conditions are ideal, the rider has to be able to find the limit of adhesion. When track conditions or the weather are not playing ball, the rider has to guess the right time to attack, and the right time to hold off. They have to judge how the conditions are changing, and when they are ripe to be exploited. Get it right, and you dominate. Get it wrong, and you are lost in the pack.

You also have to be lucky, or know how to make your own luck. The qualifying session for the MotoGP class at Assen showed just how big a role luck can play, the weather playing a massive role in proceedings. The weather changes fast at Assen. In a country as flat as the Netherlands, the wind blows cloud and rain in quickly, and carries it away just as fast.

Bright sunshine can change to heavy clouds in a few minutes, with rain following on behind. Which is just what happened on Friday afternoon. Sunshine made way for gray skies, the air pregnant with moisture. It spotted with rain in the morning, briefly during FP4, but only really struck during Q2.

It threw the plans and running order of MotoGP into disarray, with smart and lucky riders winning out, the ill-starred ending up well down the grid.

MotoGP: Qualifying Results from Assen

06/27/2014 @ 12:13 pm, by Jensen Beeler2 COMMENTS

Friday at Assen with Tony Goldsmith

06/27/2014 @ 11:10 am, by Tony Goldsmith4 COMMENTS

Thursday Summary at Assen: The Weather Gods Smile, The Weather Gods Threaten

06/26/2014 @ 11:32 pm, by David Emmett3 COMMENTS

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If there was one factor that surprised everyone on the first day of practice at Assen, it was the weather. Everyone had been prepared for rain, and had contingency plans for when the rain would eventually come. But it didn’t.

It rained all around the circuit, severe weather warnings were issued for several surrounding towns, heavy rain fell in nearby Groningen, and local beaches were evacuated because of thunderstorms, but the TT Circuit at Assen stayed dry all day.

The wind blew the morning clouds away, and the sun shone down gloriously on the circuit, catching out the unwary, and giving all three Grand Prix classes, plus the many support series a full day of excellent weather.

The riders made good use of the conditions, and the unexpected track time threw up a couple of serious surprises. In the morning, Pol Espargaro set the fastest time, finishing ahead of his brother Aleix. In the afternoon session, it was Aleix who was quickest, though this time Pol could not match the pace of his elder brother.

LCR Honda Gets New Sponsor – Readying a Two-Bike Team?

06/26/2014 @ 1:26 pm, by David Emmett3 COMMENTS

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Stefan Bradl’s LCR Honda is sporting a new livery at Assen, after the team secured a major new sponsorship deal. The tie up will see the bike in CWM’s colors for three races in 2014, and will continue as a major backer in 2015.

The new sponsorship deal is so significant that it offers LCR Honda new possibilities. Lucio Cecchinello has made no secret of his desire to expand from a single bike to a two-bike team, but so far, the financial backing necessary has been missing.

The deal with CWM World has the potential to be the key support which would allow Cecchinello to add a second, Open bike to his satellite Honda RC213V currently being ridden by Bradl.