Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand. Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014. Ducati attributes its sales growth in-part to its new water cooler Monster line, where the Ducati Monster 1200 and Ducati Monster 821 helped raise Monster sales by 31%, with 16,409 new bikes sold in 2014.

Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

2014 SERT Suzuki GSX-R1000 Debuts

04/25/2014 @ 1:22 pm, by Jensen Beeler5 COMMENTS

BOL D OR 2014 DAY TEST TEAM SUZUKI SERT BIKE TE TEAM

As usual, the team to beat in the Endurance World Championship is the Suzuki Endurance Racing Team (SERT). Taking the 2013 title by a thin five-point margin though, SERT’s history of dominance in endruance racing is certainly being challenged. Biting at its heels are the factory teams from Yamaha, Kawasaki, and Honda — all of whom have strong teams for the 2014 season.

But the more things change, the more they stay the same — which applies equally well for the 2014 Suzuki GSX-R1000 which SERT will once again be campaigning in the EWC. The 2014 SERT Suzuki GSX-R1000 looks like almost a carbon-copy of last year’s machine, and we will just assume that they don’t want to change a winning formula.

At the helm of the SERT Suzuki GSX-R1000 are team regulars Vincent Philippe and Anthony Delhalle, who will be joined by Erwan Nigon and reserve rider Damian Cudlin. With 13 Endurance World Championship under its belt, SERT will look for its 14th title this year, and their title defense starts tomorrow with the Bol d’Or 24 Hour race at Magny-Cours, France.

The MotoGP / WSBK / AMA Racer Merry-Go-Round

09/23/2013 @ 12:39 pm, by David Emmett6 COMMENTS

ben-spies-crash-indianapolis-gp-scott-jones

As the end of the season approaches, the punishment which the riders have taken is starting to take its toll. With several riders out or moved, replacements are being sought to complete the season, or at least fill in for the next race.

In the MotoGP class, the knock on effect of Ben Spies’ extended absence means that a vacancy arose at the PBM team. With Michele Pirro unable to race in the overseas triple header, dedicating himself to testing for the remainder of the year, Yonny Hernandez has been moved to the Ignite Pramac squad for the last five races of the year, as was announced after the Misano test.

That meant that Hernandez’s spot at PBM needed filling, preferably by a rider with some kind of Grand Prix experience. That rider has now been found, and Damian Cudlin is to take the place of Hernandez at the next round of MotoGP at Aragon.

Oh, So This is What a Motorcycle Pitstop Looks Like?

09/10/2012 @ 3:26 pm, by Jensen Beeler6 COMMENTS

Whether your four-wheeled racing fetish comes in the form of NASCAR or Formula One (maybe you tick the box for “other”?), chances are that you are accustomed to the concept of a pitstop. The idea is a bit lost on motorcycle racing though, as most circuit-racing is done on a single-tank of gasoline, e.g. MotoGP, WorldSBK, AMA Pro Racing, BSB, etc. At road racing events, like the Isle of Man TT though, pitstops become again the status quo, but the nature of the TT fails to bring a certainly level of sophistication to the process — the same cannot be said for the World Endurance Championship.

We already showed you today the oddity of a motorcycle chasing down a headlight on a race track, and we’ll bring you another interesting video from the WEC: a bonafide well-choreographed motorcycle pitstop. Showing us here a nearly textbook refueling, tire change, and rider swap, BMW Motorrad France Team Thevent’s total time in the pitbox was 17 seconds (a few seconds lost to some trouble getting the refueling system hooked up to the bike). Not bad.

With riders Sébastien Gimbert, Damian Cudlin, Erwan Nigon, and Hugo Marchand finishing second in the FIM World Endurance Championship, and third at Le Mans (a crash by Gimbert two hours into the race took the team off its pole-setting pace, and dashed hopes for an outright Championship win), the upstart French team is representing its German brand well. Hopefully they will be back next year to give those boys at SERT another run for their money.

MotoGP: Nail-Biter at the Australian GP

10/15/2011 @ 11:20 pm, by Jensen Beeler4 COMMENTS

Despite multiple showers, MotoGP managed to dodge having wet any sessions for the Australian GP. With the weather always unpredictable at Phillip Island, concern on what was above quickly turned to concern on the track, as Jorge Lorenzo suffered a weekend-ending finger injury after a violent tankslapper sent the Spaniard to the tarmac in Turn 12. Out of the Australian GP, the incident all but assures Casey Stoner of clinching the 2011 MotoGP Championship at his home GP, and on his birthday no less.

The bad news continued for Yamaha, as Ben Spies announced that he would not race at Phillip Island as well, too battered and concussed from yesterday’s 167 mph get-off. Also a scratch was Australia’s own Damian Cudlin, who was filling-in for the injured Hector Barbera in the Mapfire Aspar Ducati squad. Cudlin’s second chance at riding a Ducati in a MotoGP race, the Australian also had to sit this race out because of injuries sustained during a T4 high-side on Saturday morning.

With the grid down to just 14 riders, the new front row consisted of Casey Stoner, Marco Simoncelli, and Alvaro Baustista. Lorenzo’s misfortune is an obvious boon to the Rizla Suzuki squad, who have found a new intensity these past few races. With Spie’s, and subsequently Yamaha’s, withdrawal from the Australian GP, Repsol Honda rider Dani Pedrosa also got a boost, moving from the middle of the third row, to the outside of the second row. Teammate, and rival for third in the Championship, Andrea Dovizioso certainly can’t be pleased with that circumstance of that situation.

With all eyes on the picturesque island track, MotoGP fans eagerly awaited to see if a new World Champion would be crowned today. Continue reading to find out more.