Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand. Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014. Ducati attributes its sales growth in-part to its new water cooler Monster line, where the Ducati Monster 1200 and Ducati Monster 821 helped raise Monster sales by 31%, with 16,409 new bikes sold in 2014.

Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

Video: Team Splitlath at 2014 Macau Grand Prix

12/12/2014 @ 11:23 am, by Jensen Beeler3 COMMENTS

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They might be better known as Team America at the Macau Grand Prix, since Team Splitlath was comprised of American riders Mark Miller and Brandon Cretu, riding on the American-made EBR 1190RX superbike.

Contesting the last stop on the road racing calendar for 2014, the Splitlath put together a short video about racing at Macau, the challenges they faced there, and the dangers of road racing in general.

Team Splitlath didn’t have their usual results this year as they switched to the Erik Buell Racing platform, with Miller finishing 12th and Cretu crashing out on the 7th lap. But you can be sure they will be back next year. Still, the video is a good watch. Happy Friday!

Ian Hutchinson Wins the 2013 Macau GP

11/16/2013 @ 11:23 am, by Jensen Beeler3 COMMENTS

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Defying the odds against him, Ian Hutchinson has won the 2013 Macau GP, beating fierce competitor Michael Rutter in the shortened race. Hutchinson took the lead from Rutter on the fourth lap of fifteen, though a crash on the eleventh lap by Dean Harrison brought the Macau GP to an early end.

Thankfully Harrison was unhurt by the crash, though his bike was in the middle of the course, and forced race officials to red flag the race. Despite the premature ending, there can be no question that it was Hutchinson’s day, as the man from Bingley had a solid two-second gap over Rutter.

Coming off an eighteen month recovery period, Hutchinson’s win reconfirms the young Yorkshireman as a true talent in road racing, with today’s Macau GP win adding another impressive entry on Hutchinson’s already illustrious resumé, which includes a clean sweep of the 2010 Isle of Man TT’s five solo-class races.

“It’s probably one of the most special wins I’ve ever had with what’s gone on in the last few years, but hopefully now I can move on to carrying on back where I left off three years ago,” said Hutchinson after the race.

Ian Hutchinson Takes Pole Position for Macau GP

11/15/2013 @ 7:13 am, by Jensen Beeler9 COMMENTS

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The Macau GP is this weekend, and it is already shaping up to be a great event after today’s qualifying. Normally this is a race that Michael Rutter dominates (the Brit has eight Macau GP race wins to his name), but this year sees a new name on the leaderboard at the conclusion of the two qualifying sessions: Ian Hutchinson.

The only man to ever win all five solo races at the Isle of Man TT, Hutchinson was all the talk in 2010, but the Bingly man has seen his last two seasons hampered with tough recoveries from leg injuries.

Though finally healthy, many were beginning to wonder if Hutchy had lost his pace on a motorbike — his performance today on the Milwaukee Yamaha YZF-R1 has ended that talk though.

American Brandon Cretu Does “150 in the City” at Macau

12/17/2012 @ 4:48 pm, by Jensen Beeler7 COMMENTS

Still fairly new to the road racing scene, Brandon Cretu is a three-time Isle of Man TT racer, and for 2012 the young racer was one of only two Americans on the Macau GP grid.

Coming off a big crash at the TT during the fourth lap of the Superbike race, we are still pretty amazed that Cretu made the trek down to Macau, let alone got back in the saddle for another road race this season. Road racers, they’re a special breed apparently.

Slapping some GoPros to his Hel Performance Honda CBR1000RR, Cretu gives another perspective of what a lap around Macau is like (read his race report here).