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Brough Superior SS100 Finally Begins Production

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Back in 2013, I was at the EICMA show in Milan, and watched the Brough Superior SS100 makes its world debut. The rebooted British marque had a stunning bike to show-off, and an intriguing game plan to re-enter the motorcycle industry, which included a Moto2 race bike.

Almost two and a half years later now, some things have changed, but the big news is that the Brough Superior SS100 is finally going into production, with three finishes: traditional, racing full black, and titanium.

Available later this year, and already certified for sale in Europe, the Brough Superior SS100 can be yours for a cool €50,000.

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Bikes

Brough Superior SS100 – Bringing Back a Legendary Brand

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The legendary brand of Brough Superior is making a resurgence, as the British marques debuted today at the 2013 EICMA show its first all-new street bike in decades, the Brough Superior SS100.

A bit of high-tech meets old school, the Brough Superior SS100 draws heavily from the classic lines of the original Brough Superior SS100 before it, though the modern-day machine incorporates some clever innovations and contemporary pieces.

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