You may remember that , sponsoring the Rossi/Lorenzo duo in MotoGP. While Petronas has worked with Yamaha for eight years in a variety of fields, this marks their first collaboration with them in MotoGP, and it is costing them a pretty penny: $24 million for three years, or $8 million a year. For this sum, Petronas branding will appear on the Fiat Yamaha team’s bikes, equipment, and uniforms. Looking closer at the deal we see how large of a deal this is when compared to other similar sponsorships in MotoGP, while also at the same time, how the actual sum paid might be much less than $24 million.

The Fiat Yamaha Team has signed a three-year agreement with Petronas, the Malaysian national oil and gas corporation, who will become a new official sponsor to the MotoGP team. Under the new partnership, the Fiat Yamaha Team will carry the Petronas logo on both Rossi’s and Lorenzo’s bike’s as well as the team equipment and material.