Motorcycle Sales in Europe Show Strong Growth

Motorcycle sales in the United States might be tanking, but things are looking fairly positive across the pond in Europe, as the ACEM reports a 4.7% increase in motorcycle sales for Q1 2018, for a total of 203,853 units sold in the first three months of this year. The increase in sales is due to key markets like France (+9.1%), Germany (+1.9%), and the UK (+7.4%) showing good growth, compared to Q1 2017. However, not all the European countries are showing increases in motorcycle sales, with the Czech Republic (-17.3%), Poland (-28.7%), and Austria (-18.9%) pulling the sales growth figure down considerably. Not all segments are growing too. While the big bikes are seeing sales increases, European sales for mopeds are down considerably for Q1 2018 (40.2%), to the tune of a 24,996 unit sales decline over last year.

This Week’s Honda V4 Superbike Rumor

I have to admit, this rumor is more than a week old, as Japanese magazine Young Machine breathed new life into the Honda V4 superbike rumor mill about a month ago. And of course, the reality is that this rumor is much, much older than this tiny fraction of time. If you know your motorcycle news history, talk of a Honda V4 replacement for the CBR1000RR line has existed for almost two decades now…but hey, a broken clock is correct twice a day, right? So what is new from the Land of the Rising sun that we haven’t heard before? The big eye-catching component to this story is that Honda has/had a two-stage upgrade path for the CBR1000RR, of which we are about to see the second phase.

Official: Alta Motors Racing at the 2018 Erzberg Rodeo

We broke the story yesterday, but today the news is officially official: Alta Motors will race in the 2018 Ezerberg Rodeo, which is part of the Red Bull Hard Enduro series. The most grueling and difficult single-day event in motorcycle racing, the Erzberg Rodeo sees 1,500 entires whittled down into what is usually a single-digit summation of race-finishers – and not every year sees a racer cross the finish line – that’s how tough this race is. Racing for Alta Motors will be Ty Tremaine and Lyndon Poskitt, two riders with a lot of off-road experience. For those who don’t recognize those names, Tremaine is currently racing with Alta in the 2018 AMA EnduroCross series, meanwhile Poskitt has previously competed in a number of enduro events, including the Ezberg Rodeo, and most notably just soloed the 2018 Dakar Rally to completion. 

Come Drool Over SERT’s All New Endurance Race Bike

The winningest team in the FIM Endurance World Championship, the Suzuki Endurance Racing Team is the standard by which other endurance teams are measured…and that is a measuring stick that has seen a lot of use in recent seasons. This is because the FIM EWC is a hot bed for competition right now, with a bevy of factory-backed teams capable of winning on any race weekend. This has made it tough for SERT, and its riders Vincent Philippe, Etienne Masson, and Gregg Black, who currently sit sixth in the 2018 FIM Endurance World Championship standings. For this season, SERT hopes that a new racing platform will make the difference, as the French team has finally jumped onboard with the current-generation Suzuki GSX-R1000.

Johann Zarco Signs Two-Year Deal with KTM

One of the biggest dominoes of the 2018 MotoGP Silly Season has just fallen into place. Today, KTM announced that they have signed Johann Zarco to a two-year contract for the 2019 and 2020 seasons. That Zarco would leave the Monster Yamaha Tech3 squad had been widely anticipated, the only question being which factory team he would end up in. The Frenchman was an extremely hot property, after displaying blistering speed on the satellite Yamaha M1 in 2017. Zarco had offers from Suzuki, Repsol Honda, and KTM, though only Honda and KTM were in the frame for the Frenchman. Zarco and his management were still unhappy with the way Suzuki had treated the Frenchman, after the Japanese factory failed to honor a pre-contract Zarco had signed ahead of the 2017 season, choosing Alex Rins instead.

The Ducati Panigale V4 Gets Its First Two Recalls

New model teething issues are always a reality, and it seems that the Ducati Panigale V4 is no exception to the rule. Finding not one, but two issues with the Panigale V4’s fueling system, Italy’s newest superbike is being recalled in the United States. Both recalls seem to affect the full-lot of Panigale V4 models that have made it to US soil thus far this year, which means 692 units (base, S, and Special trim levels) are being recalled for two issues related to the bike’s fuel system. As such, the first recall centers around the breathing system valve plug on the Panigale V4, which might have a fuel leak if the O-ring was damaged during production. Accordingly, the second recall involves the fuel tank cap, which can spray gas when opened, because again of breathing issues within the fuel system.

Are BMW’s Heritage Models Finally Done?

Has BMW Motorrad called it quits for its heritage lineup of motorcycles? That is the rumor at least, and there is some good evidence to support the notion. This is because buried on the 60th turn of BMW’s 260-page annual report for 2017 is the headline: “R nineT family now complete” – a nod that the German brand’s lineup of air-cooled retro-styled motorcycles has reached its zenith and logical conclusion. That makes sense, since there isn’t really a category left of the R nineT family to explore. It has a roadster, a standard, a scrambler, an adventure bike, and a café racer model all in the lineup. No hipster stone has been left unturned. The post-authentic styling trend is over. It’s dead. BMW called it, right? Well…Not so fast.

Up-Close with the 2018 Aprilia RSV4 RF LE

At the Grand Prix of the Americas, Aprilia USA debuted a special new superbike for the 2018 model year, the Aprilia RSV4 RF LE. Limited to only 125 units for North America (100 for the USA, 25 for Canada), the big feature of the 2018 Aprilia RSV4 RF LE is the bike’s fairing winglets, which draw from Aprilia Racing’s aerodynamic progress in the MotoGP Championship. Getting a chance to see the new Aprilia RSV4 RF LE in the flesh while in Texas, we grabbed some up-close photos of this limited edition RSV4, for your viewing pleasure, along with some other details. Aprilia’s wings are an interesting development, and a brave new world for production superbike design. For its part too, it seems that Aprilia isn’t quite sure what to make of the development as well, offering us two narratives for the winglets.

BMW Shows Off 3D Printed BMW S1000RR Frame

Ultimately, I think we are going to come back to this story several times over the next few weeks, as there is so much going on here, from such a simple thing, that one story just won’t do it all justice. To start things off though, let’s look at the basics…as the BMW Group recently hosted what it called the BMW Group Digital Day 2018, which was basically a showcase for all the cool technologies that the Bavarians are using to create a digital frontier that will reshape the human condition. Most of the technology concerns BMW’s automotive business, but there was one little tidbit that could be of interest for motorcycle fans: the 3D printed frame for a BMW S1000RR superbike. Built using additive manufacturing technology, a chassis is created a computer file and metal dust.

Harley-Davidson Sales Free Fall in Q1 2018

After a dismal 2017, there was some hope at the start of 2018 that the US motorcycle industry would begin an upward climb. The industry seemed enthused and optimistic, though no one could pinpoint why they felt that way during our talks with executives and insiders. Now, it seems that positive energy was simply that…nothing tangible, as the first results from Q1 2018 are beginning to trickle out of OEM headquarters. First up, Harley-Davidson. Releasing its Q1 2018 report, Harley-Davidson is reporting a global decrease in sales to the tune of a 7.2% drop compared to its 2017 figures, which breaks down into a 12% drop for the US market, with the international market flat at 0.2% in positive growth.

26,000 Victory Motorcycles Being Recalled

11/02/2017 @ 11:39 am, by Jensen BeelerADD COMMENTS

Victory may be a defunct brand now, but Polaris still has an obligation to Victory owners for warranties and recalls, and as such we have some recall news for you today – to the tune of 26,182 Victory motorcycles being recalled by the National Highway Traffic Safety Administration (NHTSA).

The recall affects a swath of models from the American manufacturer: the Victory Cross Country, Cross Country Tour, Cross Roads, Magnum, and Hard Ball – from the 2010 to 2017 model yeas – all of which are affected by engine misfires that may melt the rear brake line and wiring.

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BMW Tops Pied Piper Dealership Rankings

05/01/2017 @ 2:54 pm, by Jensen Beeler17 COMMENTS

For as long as we have covered the Pied Piper dealership rankings, one brand has stood above all others in customer satisfaction, and that brand has been Ducati.

But for the 2016 rankings, we have a new boss in town, as BMW dealerships have taken the top honors in the most recent Pied Piper Prospect Satisfaction Index.

For those readers who aren’t that aren’t familiar with Pied Piper, the company’s Prospect Satisfaction Index is sort of the Consumer Reports of a dealership network experience, and acts as a measuring stick for how a brand is performing when it comes to interacting with potential customers.

As such, the PSI takes into account a mixture of “mystery shopper” experiences, along with actual sales success for each brand, thus giving a mixture of subjective and objective measurement for a company’s dealer network.

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Two Enthusiasts Podcast #43 – A Flawed Victory

02/02/2017 @ 2:30 am, by Jensen Beeler13 COMMENTS

Episode 43 of the Two Enthusiasts Podcast is out, and it focuses on the demise of Victory Motorcycles, which was recently shutdown by Polaris Industries. Of course, when we say that the show focuses on  just this one topic, we mean that in the Two Enthusiasts’ sense of the word.

As such, from the ashes of the Victory discussion spring forth a myriad of topics, the current landscape of the American motorcycle industry, the rise of a new generation of motorcyclist, the industry’s slow willingness to change, and how that all plays into the products and actions we seeing manufacturers making.

There is a lot to chew on in this 75-minute show, and we hope you find the episode as interesting as we do. 

You can listen to the show via the embedded SoundCloud player, after the jump, or you can find the show on iTunes (please leave a review) or this RSS feed. Be sure to follow us on Facebook and Twitter as well. Enjoy the show!

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Victory Motorcycles Ceasing Operations

01/09/2017 @ 9:02 am, by Jensen Beeler64 COMMENTS

Polaris Industries is starting the year off with some surprising news, announcing that it will cease operation of Victory Motorcycles and other related business operations to the brand.

Scott Wine, Polaris Industries Chairman and CEO, explained the decision as coming down to basic business factors, with Victory not showing the growth and volume in order to sustain its continued existence.

Polaris in its press release also cites the changing landscape of the motorcycle landscape, and that the resources and investments required to make Victory competitive going forward were too hard to justify for the troubled brand.

Instead, Polaris will focus solely on its Indian and Slingshot brands, for the motorcycle space.

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No Mandatory Noises for Electric Motorcycles, Yet…

11/28/2016 @ 11:22 am, by Jensen Beeler22 COMMENTS

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In a world with increasingly stringent emission and noise standards, vehicle OEMs are continuously tasked with making their automobiles and motorcycles quieter.

Such regulations have brought us some ridiculous creations in the motorcycle realm, especially for the Japanese and European market, but changes are afoot here in the United States as well.

Today, we bring you such news, but it’s probably not the news that you think. The National Highway Traffic Safety Administration (NHTSA) has just set a standard that will see electric automobiles getting louder, instead of quieter, in the name of vehicle safety.

But oddly enough, the new rule does not apply to electric motorcycles…for now.

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How Polaris Can Mutate and Take Over the World

11/21/2016 @ 7:29 pm, by Jensen Beeler53 COMMENTS

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The following is an example of the exclusive content that A&R Pro members can expect to read on a weekly basis at Asphalt & Rubber. If you want to have access to this kind of long-form content after this week’s free trial period, we recommend you sign-up here

Considering how much growth they are achieving, how many brands they are acquiring, and how many new bikes they are developing, it really is a shame that we don’t talk about Polaris here more often. The American OEM is one of the true movers-and-shakers of the motorcycle industry right now.

It probably has something to do with the fact that Polaris’ two sub-brands, Indian and Victory, produce machines that are outside our usual fare at Asphalt & Rubber. That is a polite way of saying, they make cruisers, and we don’t really like those sort of motorcycles here.

There is nothing wrong with someone riding a cruiser, of course. In fact, roughly one of every two new motorcycles sold in the United States comes from our friends at Harley-Davidson. American motorcycling really looks more like a Harley-Davidson cult than we may think here in our sport-bike focused echo chamber.

In the pursuit to see how the other half lives, I have been riding around on a Victory Octane for the past few weeks, as part of an ongoing discussion with the folks at Victory about their products, and how sport bike riders perceive them.

My initial thoughts on the Octane, and Victory as a whole, lead me to some interesting notes about the bigger picture at Polaris, and how the American OEM can set itself as one of the top global brands in the motorcycle industry. Like with Rommel in the desert, it involves a two-pronged attack.

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Two Enthusiasts Podcast #37 – Dustin Pipes

11/15/2016 @ 1:05 pm, by Jensen BeelerADD COMMENTS

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Episode 37 of the Two Enthusiasts Podcast covers a bit of motorcycle happenings in the past few weeks, and starts off with a discussion about the Red Bull Straight Rhythm event in Southern California.

An interesting racing format for supercross fans, those in attendance were also treated to the Alta Motors Redshift MX electric dirt bike racing against its 250cc gas counterparts. It did quite well, with Josh Hill finishing fourth overall on the Alta.

Our conversation then turns to cruisers, as Quentin and I got some seat time on the Victory Octane. Neither of us are big fans of the cruiser motorcycle format, but had some interesting thoughts on the Octane, which is a pretty good bike for its $9,999 price tag.

We then turn our attention to the new bike season, with the debut of the Yamaha YZF-R6 at the AIMExpo, the leaked images of the now released Ducati 1299 Superleggera, and other machines.

It’s a classic Two Enthusiasts show, we think you will enjoy it. Also, if you’re in the Portland area on Friday, November 18th, you should attend our live show at the MotoCorsa dealership. We hope to see you there.

As always, you can listen to the show via the embedded SoundCloud player, after the jump, or you can find the show on iTunes (please leave a review) or this RSS feed. Be sure to follow us on Facebook and Twitter as well. Enjoy the show!

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It has been a while since we’ve done one our “up-close” sets of photos, so we sent our man Tony Goldsmith into the Victory Motorcycles tent at the Isle of Man TT, to get some snaps of the 2016 Victory RR electric race bike.

The Victory RR is an evolved version of the Brammo Empulse RR project, Brammo of course being one of inaugural participants in the Isle of Man TT’s first electric race, which was called at the time TTXGP.

2016 marks the second year in a row that Victory Motorcycles has competed at the Isle of Man, with William Dunlop taking his seat on the Victory RR this year, after missing 2015’s ride due to injury (Guy Martin filled in last year).

This year, it was another podium finish for Victory, and the team improved its result to a second-place finish, and more importantly increased their best lap time to 115.844 mph.

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Are You Ready for This Year’s Isle of Man TT?

06/01/2016 @ 1:26 am, by Jensen Beeler8 COMMENTS

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This year marks the 97th running of the Isle of Man TT, and the two weeks of practice and racing sessions should be considered a “must attend” item on any motorcyclist’s bucket list.

The TT is a special event to attend, and I can tell you as a journalist that it is one of the more surreal motorcycle races to cover. First, there is the serenity in watching machines race on public roads, just inches sometimes from where you are sitting. There is no where else that gets you that close to the action.

And then, there is the pound of flesh that comes with the spectacle: the knowledge that statistically speaking, two racers will lose their lives over the course of the fortnight. It is sobering to know going into an event that you will likely report the death of an athlete.

Whether you are a fan of road racing or one of its detractors, I still feel that it should be compulsory to attend an Isle of Man TT before one can make comment one way or another on its continuance.

This isn’t just another motorcycle race, and this isn’t just another extreme sport; this isn’t life in the sand of the coliseum, but it’s also not going through life in the passenger seat.

There is something truly special about the Isle of Man TT, and until you experience it from beyond these words, they will just continue to seem hyperbolic.

It is easy to wax poetic about the TT – you will just have to attend one yourself to understand that. Until you do though, we aim to bring you the best Isle of Man TT coverage available over the next two weeks. So, here’s a primer of information, before we start cluttering your A&R news feed with TT postings.

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Victory Motorcycles will return to the Isle of Man TT this year, competing again with its electric superbike platform, the Victory RR.

Evolving from the ashes of the Brammo Empulse RR project, the Victory RR continues the work on electric drivetrains for Brammo, which now develops the electric drivetrains that power the Victory Empulse TT electric street bike.

With an all-new machine for the 2016 racing season, the Victory RR is the top-pick to upset the recent domination we have seen from Team Mugen, though that will be a tall order, with Mugen updating its Shinden race bike this year as well.

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