Tag

Venu Srinivasan

Browsing

Finally after nine months of dancing with each other around the negotiations table, Germany’s BMW Motorrad and India’s TVS (one of the country’s largest motorcycle manufacturers) have inked an agreement that will see the companies develop sub-500cc motorcycles together.

The announcement is another move that sees Western brands collaborating with Indian companies to develop models suited for India and other developing nations that have high riding populations.

Decisively light in the loafers when it comes to small-displacement motorcycles, the move is a boon for BMW Motorrad, which just recently saw rival KTM surpass it in total volume of sales — a move that was spurred largely by the Austrian company’s partnership with Bajaj and their joint work on the small-displacement Duke series.