Back in 2013, I was at the EICMA show in Milan, and watched the Brough Superior SS100 makes its world debut. The rebooted British marque had a stunning bike to show-off, and an intriguing game plan to re-enter the motorcycle industry, which included a Moto2 race bike.
Almost two and a half years later now, some things have changed, but the big news is that the Brough Superior SS100 is finally going into production, with three finishes: traditional, racing full black, and titanium.
Available later this year, and already certified for sale in Europe, the Brough Superior SS100 can be yours for a cool €50,000.
I’m still mulling over own my thoughts about what bike was the highlight of the 2013 EICMA motorcycle show in Milan, but for sure on the short-list is the Brough Superior SS100. Like its predecessor from nearly 90 years ago, the new SS100 is a rolling piece of art, and is also matched with some innovated pieces of tech.
One of those motorcycles you have to see in person to fully appreciate, it is a shame that only a few hand-built specimens will make it onto the roadway, since everyone should get a chance to see this motorcycle. The detail work on the Brough Superior SS100 is superb, from its 88 twin-cylinder engine, to its titanium Fior-style front-end.
You can easily spend hours staring at this machine, and find new nuances to drool over…we sure did. To help you live that same experience that we had in Milan, we have 53 high-resolution photos of the beautiful Brough Superior SS100 waiting for you after the jump. Enjoy.
The legendary brand of Brough Superior is making a resurgence, as the British marques debuted today at the 2013 EICMA show its first all-new street bike in decades, the Brough Superior SS100.
A bit of high-tech meets old school, the Brough Superior SS100 draws heavily from the classic lines of the original Brough Superior SS100 before it, though the modern-day machine incorporates some clever innovations and contemporary pieces.