Interesting news for American motorcycle enthusiasts, as nearly all your printed two-wheeled information is set to come from a singular company in the coming future. Already the recent purchaser of Cycle World, Bonnier Corporation seems poised to control a significant portion of the two-wheeled industry’s printed and online press. Inking a two-way deal with Source Interlink, Bonnier Corp. receives in the transaction Motorcyclist, Sport Rider, Dirt Rider, Motorcycle Cruiser, Hot Bike, Baggers, Super Streetbike, Street Chopper, and ATV Rider.
Source Interlink, publisher of such motorcycle magazines as: Motorcyclist, Sport Rider, Dirt Rider, has filed for Chapter 11 bankruptcy. The company, which is owned by billionaire Ron Burkle’s Yucaipa Cos., is expected to privatize after the bankruptcy, with debtors losing nearly $1 billion in outstanding loans.
It’s expected that heavy restructuring and cost cutting will now take place within the company’s publications, but it’s too early to determine which, if any, titles will be closed or sold.
On the potential chopping block is the following motorcycle titles: ATV Rider, Baggers, Dirt Rider, Hot Bike, Motorcycle Cruiser, Motorcyclist, Sport Rider, Street Chopper, & Super Street Bike