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MAG Concludes Chapter 11 Proceedings

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The Motorsport Aftermarket Group (MAG) announced that it has successfully concluded its Chapter 11 proceedings, after the bankruptcy court accepted the company’s plan for reorganization and debt recapitalization.

As a result of the bankruptcy process, MAG is under new ownership, with creditors Monomoy Capital Partners, BlueMountain Capital, and Contrarian Partners now in control of the massive motorcycle parts, apparel, and commerce conglomerate.

For those who don’t recall, MAG entered Chapter 11 back in November 2017, with the debts of the company spreading out through the group’s many owned brands. 

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News

MAG Files for Chapter 11

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The Motorsport Aftermarket Group (MAG) is not a name that motorcycle enthusiasts are usually familiar with, but the family of brands that the company owns certainly is: Performance Machine wheels, Renthal handlebars, Vance & Hines exhausts, Tucker Rocky, J&P Cycles, etc.

The network of brands has been struggling over the recent years though, and today we learn that many of them will be filing for Chapter 11 bankruptcy, while the overarching MAG Group business restructures its debt and finds new ownership.

While this is not the sexiest news story to happen in the motorcycle industry this year, it is certainly one of the most important and complicated. As such, we will try to break it down in a digestible way for you.

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News

Motorcycle USA Closing Its Doors After 20 Years

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After 20 years of service, Motorcycle USA is going to shut its doors at the end of this week.

The news is a shock to anyone in the industry, as Motorcycle USA was one of the largest daily news outlets in the space, with extensive industry knowledge, racing coverage, and bike reviews on its pages.

The news came over Twitter, though we are sure that the MotoUSA team will have a prepared statement on their site shortly, which will explain the MAG Retail Groups decision more clearly.

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News

Paul Carruthers Appointed Editorial Director of Cycle News and Motorcycle USA as MAG Consolidates Holdings

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Motorsport Aftermarket Group (MAG) is probably not a name that many of our readers are familiar with, but it is the company behind brands like Performance Machine wheels, Roland Sands Design, Renthal handlebars, Vance & Hines exhausts, along with a list of other lesser-known aftermarket brands. Straying from its namesake, MAG made some waves recently when it acquired the Motorcycle Superstore online retail outlet.

Another story of interest involves a division of Motorsport Aftermarket Group: the MAG Media Group (MMG), which bought Cycle News back in 2010 and acquired Motorcycle USA with the Motorcycle Superstore purchase. Owning one of the oldest print publications in the business, as well as the largest web-based publication in the industry, MAG has realigned its MMG operations to consolidate the management of the two publications, with longtime editor Paul Carruthers taking on the role of Editorial Director in the business reshuffling.

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Banter

We’re Just Saying…

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bad-body-position-motorcycle

There’s long been an on-going joke that motorcycle journalists aren’t exactly known to be God’s gift to motorcycling when on the track. It would also be fair to say that some of us spend too much time behind the desk talking about bikes, rather out riding one.

Now, we here at Asphalt & Rubber don’t get too upset when Ducati doesn’t invite us out to warm and sunny Spain to test-ride the new Ducati Streetfigher. We get it…our invitation must have been lost in the mail. However, had we been invited instead of , we’re fairly certain video after the jump wouldn’t have happened. 

 

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