Motorcycle Sales in Europe Show Strong Growth

Motorcycle sales in the United States might be tanking, but things are looking fairly positive across the pond in Europe, as the ACEM reports a 4.7% increase in motorcycle sales for Q1 2018, for a total of 203,853 units sold in the first three months of this year. The increase in sales is due to key markets like France (+9.1%), Germany (+1.9%), and the UK (+7.4%) showing good growth, compared to Q1 2017. However, not all the European countries are showing increases in motorcycle sales, with the Czech Republic (-17.3%), Poland (-28.7%), and Austria (-18.9%) pulling the sales growth figure down considerably. Not all segments are growing too. While the big bikes are seeing sales increases, European sales for mopeds are down considerably for Q1 2018 (40.2%), to the tune of a 24,996 unit sales decline over last year.

This Week’s Honda V4 Superbike Rumor

I have to admit, this rumor is more than a week old, as Japanese magazine Young Machine breathed new life into the Honda V4 superbike rumor mill about a month ago. And of course, the reality is that this rumor is much, much older than this tiny fraction of time. If you know your motorcycle news history, talk of a Honda V4 replacement for the CBR1000RR line has existed for almost two decades now…but hey, a broken clock is correct twice a day, right? So what is new from the Land of the Rising sun that we haven’t heard before? The big eye-catching component to this story is that Honda has/had a two-stage upgrade path for the CBR1000RR, of which we are about to see the second phase.

Official: Alta Motors Racing at the 2018 Erzberg Rodeo

We broke the story yesterday, but today the news is officially official: Alta Motors will race in the 2018 Ezerberg Rodeo, which is part of the Red Bull Hard Enduro series. The most grueling and difficult single-day event in motorcycle racing, the Erzberg Rodeo sees 1,500 entires whittled down into what is usually a single-digit summation of race-finishers – and not every year sees a racer cross the finish line – that’s how tough this race is. Racing for Alta Motors will be Ty Tremaine and Lyndon Poskitt, two riders with a lot of off-road experience. For those who don’t recognize those names, Tremaine is currently racing with Alta in the 2018 AMA EnduroCross series, meanwhile Poskitt has previously competed in a number of enduro events, including the Ezberg Rodeo, and most notably just soloed the 2018 Dakar Rally to completion. 

Come Drool Over SERT’s All New Endurance Race Bike

The winningest team in the FIM Endurance World Championship, the Suzuki Endurance Racing Team is the standard by which other endurance teams are measured…and that is a measuring stick that has seen a lot of use in recent seasons. This is because the FIM EWC is a hot bed for competition right now, with a bevy of factory-backed teams capable of winning on any race weekend. This has made it tough for SERT, and its riders Vincent Philippe, Etienne Masson, and Gregg Black, who currently sit sixth in the 2018 FIM Endurance World Championship standings. For this season, SERT hopes that a new racing platform will make the difference, as the French team has finally jumped onboard with the current-generation Suzuki GSX-R1000.

Johann Zarco Signs Two-Year Deal with KTM

One of the biggest dominoes of the 2018 MotoGP Silly Season has just fallen into place. Today, KTM announced that they have signed Johann Zarco to a two-year contract for the 2019 and 2020 seasons. That Zarco would leave the Monster Yamaha Tech3 squad had been widely anticipated, the only question being which factory team he would end up in. The Frenchman was an extremely hot property, after displaying blistering speed on the satellite Yamaha M1 in 2017. Zarco had offers from Suzuki, Repsol Honda, and KTM, though only Honda and KTM were in the frame for the Frenchman. Zarco and his management were still unhappy with the way Suzuki had treated the Frenchman, after the Japanese factory failed to honor a pre-contract Zarco had signed ahead of the 2017 season, choosing Alex Rins instead.

The Ducati Panigale V4 Gets Its First Two Recalls

New model teething issues are always a reality, and it seems that the Ducati Panigale V4 is no exception to the rule. Finding not one, but two issues with the Panigale V4’s fueling system, Italy’s newest superbike is being recalled in the United States. Both recalls seem to affect the full-lot of Panigale V4 models that have made it to US soil thus far this year, which means 692 units (base, S, and Special trim levels) are being recalled for two issues related to the bike’s fuel system. As such, the first recall centers around the breathing system valve plug on the Panigale V4, which might have a fuel leak if the O-ring was damaged during production. Accordingly, the second recall involves the fuel tank cap, which can spray gas when opened, because again of breathing issues within the fuel system.

Are BMW’s Heritage Models Finally Done?

Has BMW Motorrad called it quits for its heritage lineup of motorcycles? That is the rumor at least, and there is some good evidence to support the notion. This is because buried on the 60th turn of BMW’s 260-page annual report for 2017 is the headline: “R nineT family now complete” – a nod that the German brand’s lineup of air-cooled retro-styled motorcycles has reached its zenith and logical conclusion. That makes sense, since there isn’t really a category left of the R nineT family to explore. It has a roadster, a standard, a scrambler, an adventure bike, and a café racer model all in the lineup. No hipster stone has been left unturned. The post-authentic styling trend is over. It’s dead. BMW called it, right? Well…Not so fast.

Up-Close with the 2018 Aprilia RSV4 RF LE

At the Grand Prix of the Americas, Aprilia USA debuted a special new superbike for the 2018 model year, the Aprilia RSV4 RF LE. Limited to only 125 units for North America (100 for the USA, 25 for Canada), the big feature of the 2018 Aprilia RSV4 RF LE is the bike’s fairing winglets, which draw from Aprilia Racing’s aerodynamic progress in the MotoGP Championship. Getting a chance to see the new Aprilia RSV4 RF LE in the flesh while in Texas, we grabbed some up-close photos of this limited edition RSV4, for your viewing pleasure, along with some other details. Aprilia’s wings are an interesting development, and a brave new world for production superbike design. For its part too, it seems that Aprilia isn’t quite sure what to make of the development as well, offering us two narratives for the winglets.

BMW Shows Off 3D Printed BMW S1000RR Frame

Ultimately, I think we are going to come back to this story several times over the next few weeks, as there is so much going on here, from such a simple thing, that one story just won’t do it all justice. To start things off though, let’s look at the basics…as the BMW Group recently hosted what it called the BMW Group Digital Day 2018, which was basically a showcase for all the cool technologies that the Bavarians are using to create a digital frontier that will reshape the human condition. Most of the technology concerns BMW’s automotive business, but there was one little tidbit that could be of interest for motorcycle fans: the 3D printed frame for a BMW S1000RR superbike. Built using additive manufacturing technology, a chassis is created a computer file and metal dust.

Harley-Davidson Sales Free Fall in Q1 2018

After a dismal 2017, there was some hope at the start of 2018 that the US motorcycle industry would begin an upward climb. The industry seemed enthused and optimistic, though no one could pinpoint why they felt that way during our talks with executives and insiders. Now, it seems that positive energy was simply that…nothing tangible, as the first results from Q1 2018 are beginning to trickle out of OEM headquarters. First up, Harley-Davidson. Releasing its Q1 2018 report, Harley-Davidson is reporting a global decrease in sales to the tune of a 7.2% drop compared to its 2017 figures, which breaks down into a 12% drop for the US market, with the international market flat at 0.2% in positive growth.

It is another winter testing period for the MotoGP riders, and that means that Valentino Rossi has another special “Winter Test” AGV helmet design for us. This year, The Doctor takes his inspiration from Huichol bead art, after he visited the region on a recent vacation to Mexico.

As such, Rossi’s winter test AGV Pista GP R helmet features a hand-painted bead design that plays on the winter motif, with the Italian’s usual affinity for symbols.

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Take a Moment to Escape to Baja California

02/18/2016 @ 1:06 pm, by Jensen Beeler6 COMMENTS

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It seems that over the past few weeks, I’ve had a barrage of conversations about riding in Baja California. One of those conversations happened with A&R super-friend Carlin Dunne, who just happened to make the ride down to Mexico with filmmaker Dana Brown in tow. Yeah, this Dana Brown.

In addition to an epic journey for the four riders, we the viewers are treated a short video that makes us want to dust off our dirt bikes, grab our gear, and head south to Mexico. The route looks tough, but don’t worry…there will be tacos.

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Ducati North America Has Record Sales Year in 2015

02/01/2016 @ 12:01 pm, by Jensen Beeler1 COMMENT

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Ducati North America is reporting a record year for sales, selling 12,132 motorcycles in 2015 – this number includes all Ducati sales in the USA (9,674 units, +10%), Canada (1,458 units, +12%), and Mexico (1,003 units, +85%).

The news is perhaps not surprising, since Ducati sales grew globally by 22% last year, for a total of 54,800 motorcycle sold in 2015.

Ducati North America’s numbers continue a six-year trend of solid sales growth, with last year’s sales being fueled primarily by the Ducati Scrambler.

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Jason-Chinnock-Ducati-airdrop

There is a management change coming for Ducati, as Jason Chinnock is about to be named the new CEO of Ducati North America.

This means that Chinnock will be replacing Dominique Cheraki, who will move into a new role with Ducati in Bologna, as Ducati’s new Dealer Network Development Director.

If the name Jason Chinnock sounds familiar to Ducatisti, it should, as he has previously worked at Ducati North America in sales, marketing, network positions, all at the director level.

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Dorna Eyeing a North American Championship?

06/23/2014 @ 2:17 pm, by Jensen Beeler54 COMMENTS

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The discourse in AMA paddock is palpable. From 2013’s surprise revelation that AMA Pro Road Racing’s TV package would not cover all the events, to 2014’s complete lack of television coverage, there have been serious questions raised about DMG’s ability to market the premier road racing series in the United States.

A constantly dwindling calendar of events has caused many to wonder about DMG’s ability to organize race weekends, as this year’s provisional five-event calendar was marked with the absence of any races west of The Rockies (the motorcycle industry’s sweet spot), a move that would cause John Ulrich of Roadracing World to start his own three-event “Superbike Shootout” series (Laguna Seca would later be added to the AMA calendar as a sixth event).

This year was also marked by an exodus of top-level teams (Michael Jordan Motorsports and Erik Buell Racing), as well as marquee sponsors (The Army National Guard and GEICO).

Just recently torrential rain, a field of Superbikes on slicks, and not a red flag in sight caused a dust-up just a few weeks ago at Road America, resulting in a modest investment in publication ink regarding the officiating at AMA Pro Road Racing events, especially in regards to rider safety.

American road racing has long been in decline, but never before has the frustration with the series been so evident across the series’ stakeholders of riders, teams, sponsors, fans, and journalists. The malcontent is evident whenever the subject is broached.

No one can say for certain what form American road racing will take for the 2015 season, but things do not seem to be taking a positive direction with DMG’s ownership of AMA Pro Racing.

American road racing is in serious danger of fracturing if the Superbike Shootout continues, and it could legitimately collapse altogether if DMG continues operating the way it has to date. As if that wasn’t enough, a third option is waiting in the wings: Dorna.

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Kurt-Caselli-full-throttle

Organizers of the Baja 1000 and KTM Racing have both released press releases concerning the death of American racer Kurt Caselli, who unfortunately died today during the Baja 1000 race.

While SCORE International’s press release only mentions that Caselli died while leading the Baja 1000, KTM’s press release adds information about Caselli’s race bike, which appears has signs that the talented American rider encountered an animal on the race course, which likely caused his crash.

Meanwhile, FMF Racing’s Donny Emler Jr. has posted to Instagram a message that refutes earlier reports that a spectator-made booby trap was involved in the incident, and describes how competitors Ricky Brabec and Ivan Ramirez came upon Caselli and sought help for the fallen rider. Both press releases are after the jump.

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We bring you unfortunate news from the Baja California Peninsula, as we have gotten word that American Kurt Caselli has died while competing in the 2013 Baja 1000 off-road race.

Leading the race on his factory-supported KTM, early reports indicated that Caselli crashed after hitting a booby trap (an all too common feature of the Baja 1000) around the 796-mile mark, and later succumbed to injuries to his head.

However, a post to Instagram by FMF’s Donny Emler Jr. says that is not the case, and that Kurt’s crash was merely a racing incident, and did not occur near any spectators. Press statements from both KTM and the Baja 1000 organizers can be read here, and suggest that Caselli’s motorcycle came in contact with an animal, which likely caused his crash.

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Ducati North America is reporting that 2012 was its best all-time retails sales year, with the Italian brand selling 10,883 units last year. This figure means that roughly a quarter of all Ducati motorcycles sold in 2012 were sold in North America, again solidifying the market’s #1 importance to the Bologna Brand.

For an added bonus, Ducati North America is also reporting 10 consecutive quarters of increased sales, with 2012 as whole growing 21% compared to 2011. With every sales region in the US growing in volume, the United States saw 21% growth overall, with Canada (25%) and Mexico (7%) adding to the cause as well. On the non-bike side of things, Ducati North America’s line of apparel and performance parts saw 42% in growth.

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What happens when you release the most anticipated, and we’d argue the most important, superbike in the company’s history? Well you have a record month of sales, of course. It should be unsurprising then that Ducati North America posted a 49% sales growth last month, making May 2012 the company’s best month ever sales-wise. Ducati North America pushed 1,782 units in May, for a total of 4,844 units sold in January thru May (up 19% over 2011, and 98% over 2010).

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If you read A&R with any sort of regularity, you should know by now that the European motorcycle companies have been cleaning house during these otherwise tough economic times, with 2011 being the high-water mark for many of these more premium brands. BMW Motorrad posted its best sales year ever in 2011, while Triumph and KTM have been holding their own as well.

The same has been true for Ducati, and now Ducati North America has posted its sales numbers for 2011, which show a 43% gain over the previous year. This increase in sales has now established North America as Ducati’s #1 market for the first time ever, and the Italian brand continues to grow here in the United States, Canada, and Mexico (while declining back home in Italy).

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