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MV Agusta In Talks with New Investors

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News out of Italy is that MV Agusta is courting not one, but three potential investors that would takeover Mercedes-AMG’s stake in the two-wheeled company.

As we have covered extensively already, MV Agusta is in quite the precarious financial position, with cash flow issues compounding the unhappy marriage between the Italian motorcycle-maker and the German automobile manufacturer.

MV Agusta would like to divest Mercedes from its business, but that comes with complications involving the immediate payback of debts, should Mercedes-AMG’s position in MV Agusta drops below 20%.

In order to make that divesture, MV Agusta would need not only an investor who would bring sizable amounts of cash to the table to keep MV Agusta’s business running, but one who can also cover the €15 million debt whose payment would be triggered by Mercedes-AMG’s business departure.

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Bikes

It’s Impossible to Lose This MV Agusta in a Parking Lot

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MV Agusta and AMG are at the 66th IAA Frankfurt International Motor Show this week, celebrating the partnership the two brands share, as AMG is a minority shareholder in the Italian motorcycle brand.

Helping that celebration is this very colorful “Solar Beam” MV Agusta F3 800, which is just so damn yellow, we had to share it with you.

The machine isn’t anything more than a paint job, which happens to also be a nod at the Mercedes-AMG GT that rocks the same “Solar Beam” livery, but that’s ok with us — it’s a fetching color design, no?

We won’t waste more words with you: more photos of this impossible-to-lose-in-a-parking-lot motorcycle are after the jump, for your viewing pleasure.

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News

Mercedes CEO: No Further Acquisition of MV Agusta

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Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock.

Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati.

Talking at the North American International Auto Show in Detroit though, Zetsche said “we had a past experience of cross-marketing with Ducati that was promising, but the company was acquired by Audi and the experiment ended.”

“We now have a new partnership with MV Agusta, a very prestigious brand,” the Mercedes CEO continued. “Again, we have established a cross-branding strategy between AMG and MV Agusta and we believe that the two brands are complementary. However, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

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Rumors

Mercedes-AMG to Take a Minority Interest in MV Agusta?

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News of Mercedes-AMG eyeing an acquisition of MV Agusta have been circulating for some time now, likely as the deal has continued to evolve between the two parties.

Now, Italy’s reliable Motociclismo is reporting that AMG has agreed to purchase a minority position, likely around 20% of the company, the announcement of which will be made at the EICMA show in Milan, Italy.

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Banter

Photo: A Product of the AMG/Ducati Partnership?

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More of a Friday funny than anything else, but when we saw this matte black Mercedes “E666 AMG” with red accents, we couldn’t help but get the feeling that we’ve seen something like this before. With a paint scheme that looks like it was lifted straight off the 2011 Ducati Diavel, perhaps like some “misguided” newly-made Mercedes AMG owner has really been getting into the the AMG/Ducati Corse partnership vibe, which has seen more than a few photos of AMG’s work standing next to Ducati’s new Diavel power cruiser.

And with the obvious devil overtones being made in this photo, the rest writes itself (Diavel means devil in the Bolognese dialect if you hadn’t already picked up on that)…or some poor bastard joined the occult and wanted to celebrate his initiation to the dark side by murdering a German sedan. Either way, Happy Friday everyone, and thanks for the tip Audrey!

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