Kawasaki USA announced today that it is rebranding its tragically named extended warranty program from the “Good Times Protection Plan” to “Kawasaki Protection Plus” for reasons we feel are too obvious to elaborate upon.

However, the real astonishing story here is that for the past 28 years, Kawasaki has made its dealers say with a straight face “Good Times Protection Plan” to would-be buyers, who were looking for more protection for…umm…what was between their legs.

Ahh, I remember in college when I had a “good times protection plan” — though you either had to buy a pack at the grocery store, or suffer through the line at Student Health to get them for free. That and other penis jokes await you in the comments section. Don’t plan on seeing Kawasaki advertise on A&R anytime soon after this.