Erik Buell Racing resumed production today, with the first motorcycles from the East Troy, Wisconsin factory set to roll off the assembly line on March 17th.
Owner Liquid Asset Partners is touting that the new company – EBR Motorcycles, LLC – has a new multi-year plan, as well as financial stability, and it will begin courting dealerships to carry its line of American sport bikes.
For now though, production in East Troy is limited to the EBR 1190RX and EBR 1190SX models, picking up where Erik Buell Racing left off in the receivership process, presumably finishing the models that were left in mid-production when EBR closed its doors.
The announcement seems more symbolic than anything, as it is not clear where these newly produced EBR motorcycles will actually be going once they roll-off the assembly line. This is because EBR’s dealership network is virtually non-existent at this point in time and past EBR dealers are still trying to clear motorcycles from their showroom floors.
