Ride in Peace, Nicky Hayden

It is with a heavy heart that we report the passing of Nicky Hayden today, the American motorcycle racer finally succumbing to the injuries he sustained on Wednesday, at 7:09 PM CEST. The former-MotoGP Champion was struck by a car, while he was training on his bicycle near the Rimini coast. After the incident, Hayden was ultimately treated at the trauma center at the Bufalini Hospital in Cesena, where he later passed away. While motorcycle fans around the world have been hoping for good news throughout this past weekend, and looking for signs that Nicky’s condition would improve, today Nicky’s race ended, with his family and friends at his side.

Americas Top Öhlins Dealer Pleads Guilty to Tax Fraud

Daniel Laine Kyle of Carmel-by-the-Sea, California – known best for his speed shop, Kyle Racing – pleaded guilty to defrauding the US government earlier this week, after it was found that Kyle had been hiding cash-based purchases made at this business. Dan Kyle Racing is known best for being the largest Öhlins suspension dealership in the United States (if not the world), as the company offered aggressive pricing on the Swedish-born suspension, and was one of the first Öhlins dealers with an online presence in the early days of the internet. According to the plea agreement made between Kyle and the US Attorney’s Office, Kyle pleaded guilty to tax fraud and structuring currency transactions in order to avoid the reporting requirements in the US Tax Code.

The 2017 Saroléa SP7 Is Ready for the Isle of Man TT

The focus for electric motorcycles at the Isle of Man TT may center around Team Mugen’s dual entry with John McGuinness and Guy Martin, but one should not overlook this very attractive entry from Belgium. Saroléa is back for the 2017 Isle of Man TT, continuing with its state-of-the-art carbon fiber chassis goodness and retro fairing design. On board will once again be Dean Harrison, who will be gunning for a podium-finish on the 2017 Saroléa SP7. If looks alone could get you across the finish line, then Saroléa would have our vote. The Belgians have always been in the running for a strong result though, finishing 4th in 2014 and 5th in 2015. Maybe this year will be “their year” at the TT.

India Is Now the World’s Biggest Motorcycle Market

Did you just feel that? That movement was a tectonic shift in the motorcycle landscape, as India just surpassed China as the world’s largest market for two-wheel vehicles. Just how big is the Indian motorcycle market? Last year, over 17.7 million motorcycles were sold in India. That is over 48,000 motorcycles sold…each day. Compared to China, that is a margin of roughly one million motorcycles per year (16.8 million units sold last year). India has seen a sharp rise in the sales of two-wheelers within its borders over the seven years, growing over 32% during that timeframe. Transportation in general has been growing in India, but that growth has been fueled by the country’s two-wheeler market.

The Good, The Bad, and The Ugly About Motorcycle Patents

I am really excited about the Suzuki brand right now. Out of the four Japanese motorcycle manufacturers, the recession affected Suzuki the most, probably more than many people realize, but the Hamamatsu brand is poised to bring out some exciting machines in the coming few years. Could we finally see a turbocharged Suzuki this year though? The rumor mill is pointing to yes…but just pointing, and the reason is because of patents. Much of this internet rumors stems from a flood of patents that have been found, where Suzuki is patenting technology related to turbo-powered engines in motorcycles, or because of other patents that make reference or inference to being part of a turbocharged motorcycle.

No, Royal Enfield Isn’t Buying Ducati

I woke up this morning to a message from a colleague, with a link to a story that linked Royal Enfield to buying Ducati Motor Holding. The story was from a fairly reliable news publication, but the headline read “Royal Enfield Might Consider Buying Ducati Pretty Soon” – the grammarist in me cringed.* “Might consider” is the most nebulous phrase in the English language. Let’s think about that phrase for a moment, as it literally means that you are considering the possibility of considering something. Don’t get me started on the timeliness of “Pretty Soon” in the news realm, as well. Metaphysics and meaningless headlines aside, for our purposes this narrative devolves further in that this story offers nothing new, beyond the story that Reuters published two weeks ago, which set off alarms in the motorcycle industry around the world.

KTM Caught Testing an Electric Street Bike

Spy photos from Austria have caught KTM testing a rather interesting motorcycle – one that does not run on a petroleum-based fuel, but rather it has an electric drivetrain at its core. This isn’t the first time that KTM has experimented with an electric motorcycle, of course, with the KTM Freeride E being available in select markets. However, the machine seen here is a pretty big step forward for the Austrian brand, from its modest electric dirt bike. Using the chassis of a KTM 390 Duke to house the battery, inverter, and motor, KTM’s electric street bike (we’ll call it the KTM E-Duke for now) looks like a rolling mess, but is what you would expect from a project in its early stages of development.

For the Geeks, Your Luke Skywalker HJC Helmet Is Here

I am a solid Star Wars geek, but not in the dress-up and go to a convention sort of way – if you know what I mean. But, this new lid from HJC might have me singing a different tune, as it mimics Luke Skywalker’s X-Wing “Red 5” fighter helmet, in a DOT legal ¾ helmet format. That’s just cool…in a really un-cool sort of way. Based off the budget-friendly HJC IS-5 helmet, this Luke Skywalker replica will cost roughly $180 when it comes out (at a date still to be determined). Additionally, 10 versions of the lid will be signed by Mark Hamill, and auctioned for charity (UNICEF and the Starlight Children’s Foundation), if your geekdom takes you in such a direction (and you have a four-figure wallet).

Hayden: “It’s Clear That There Is A Problem”

Assen had been earmarked as a key round for Honda in its search for competitiveness in WorldSBK. It passed with more confirmation that the team’s struggles will continue. Nine points were all that Nicky Hayden had to show for himself at the end of a trying weekend at the TT Circuit of Assen. The Honda rider was able to show some signs of improved competitiveness at times during the weekend, but overall the same flaws of the Honda Fireblade have been exposed once again. Reliability and inability to bring competitive upgrades to the table cost Hayden dearly at Assen. The week before the Dutch round, the team tested a new engine specification in Portimao and the American came away disappointed with a lack of progress.

The Rise and Fall of Danny Kent

“Danny is probably the most talented rider I have ever worked with,” Peter Bom, Danny Kent’s former crew chief at Kiefer told me several times last year. Bom has seen plenty of talent in his time: he also worked with Stefan Bradl at Kiefer, Chris Vermeulen in World Supersport and World Superbikes, Cal Crutchlow in World Supersport. World champions all, and to this tally he added Danny Kent. Less than a year after helping him win the Moto3 world championship, Danny Kent asked the Kiefer team for a new crew chief, abandoning his collaboration with Peter Bom. Kent felt that Bom had been slow to pick up on the changes in the Moto2 class during Bom’s three years in Moto3. Stefan Kiefer obliged, and Kent started the season with a new crew chief and a Suter Moto2 chassis.

BMW Tops Pied Piper Dealership Rankings

05/01/2017 @ 2:54 pm, by Jensen Beeler17 COMMENTS

For as long as we have covered the Pied Piper dealership rankings, one brand has stood above all others in customer satisfaction, and that brand has been Ducati.

But for the 2016 rankings, we have a new boss in town, as BMW dealerships have taken the top honors in the most recent Pied Piper Prospect Satisfaction Index.

For those readers who aren’t that aren’t familiar with Pied Piper, the company’s Prospect Satisfaction Index is sort of the Consumer Reports of a dealership network experience, and acts as a measuring stick for how a brand is performing when it comes to interacting with potential customers.

As such, the PSI takes into account a mixture of “mystery shopper” experiences, along with actual sales success for each brand, thus giving a mixture of subjective and objective measurement for a company’s dealer network.

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The Great Motorcycle Buyer Divide

12/13/2016 @ 12:13 am, by Jensen Beeler16 COMMENTS

In my last A&R Pro article, I argued that the recently debuted and updated Honda Rebel was the most important new motorcycle that we have seen thus far for the 2017 model year.

That is a bold statement, as many pointed out, especially when you consider the bevy of intriguing new models that were unveiled at the various industry trade shows this year, and also considering the lack-luster product the outgoing Honda Rebel 250 proved to be for many.

In that story, the bulk of my argument was that motorcycling needs an affordable gateway for young and new riders to come into the industry, and with cruisers accounting for over half of the new motorcycles sold in the United States, having cruiser-styled entry models is a shrewd move by Honda.

There is more to that argument though, which I want to touch upon today. It concerns the growing divide of motorcycle buyers, and how their access to capital greatly affects the motorcycles they can, and do, purchase.

American motorcycles sales fall almost entirely under what is called consumer discretionary income, and when it comes to how we spend our hard-earned money, there are two ways we do so: with cash and with credit.

That is the fairly obvious part of this argument, but this is an important concept for us as enthusiasts and consumers to understand, as it allows us to make better sense of the strategies behind the new models we see from manufacturers. It also allows us to peer into the future of the motorcycle industry.

To continue reading this story, you need to have an A&R Pro subscriber account. If you have an A&R Pro account, you can login here.

This Time-Lapse Video Shows What It Takes to Recall a Yamaha YZF-R1 Gearbox

06/21/2016 @ 10:22 am, by Jensen Beeler37 COMMENTS

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The gearbox recall for the 2015 Yamaha YZF-R1 was a massive undertaking. In total, the recall affected 2,921 motorcycles, with Yamaha estimating almost 16 hours of labor per bike in order to change out the gearbox. That’s a lot of shop time for each individual motorcycle.

That time isn’t cheap either, and the cost of the labor alone was somewhere around the $5 million mark. By the time you threw in the cost of the parts, the R1 recall likely cost Yamaha somewhere north of $10 million.

To get a sense of how long that recall work took, checkout this time-lapse video that a mechanic made while working on one of the affected superbikes. Be sure to note that the video spans two days of shop time. It’s quite the process.

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Ducati Tops Pied Piper Dealer Rankings, Yet Again

05/02/2016 @ 4:24 pm, by Jensen Beeler14 COMMENTS

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Yet once again, Ducati has topped Pied Piper Prospect Satisfaction Index (PSI) – showing the continued prowess of Ducati dealerships in the United States.

For those that aren’t familiar with Pied Piper, the company’s Prospect Satisfaction Index is sort of the Consumer Reports of dealership network experience, and acts as a bellwether as to how a brand is performing while facing the consumer.

As such, the PSI takes into account a mixture of “mystery shopper” experiences along with actual sales success for each brand, thus giving a mixture of subjective and objective measurement for a company’s dealer network.

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Yamaha Releases Letter for R1 Owners Regarding Recall

12/16/2015 @ 2:38 pm, by Jensen Beeler10 COMMENTS

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By now, Asphalt & Rubber readers should be well aware of the recall being issued on all the 2015 Yamaha YZF-R1 & 2015 Yamaha YZF-R1M motorcycles sold in the USA.

We broke the news back in November, and even covered how recalls work in Episode 11 of the Two Enthusiasts Podcast – the show is well worth having a listen to if you want to know more about how recalls work.

In the show, we speculated a bit about what Yamaha would do to fix the gearbox issues with the latest R1 superbikes, and now we have official confirmation from Yamaha Motor Corp. USA on how it will handle the 3,500 or so models that need to be recalled.

Yamaha was kind enough to supply us with a letter, which will be sent to all affected R1/R1M owners, as it outlines what is being recalled, what actions Yamaha and its dealers are taking, and what owners should do going forward. Read it, after the jump.

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Yamaha YZF-R1 Gearbox Recall Affects All USA Units

12/09/2015 @ 1:20 pm, by Jensen Beeler37 COMMENTS

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More trouble looms for Yamaha and its pending recall of the 2015 Yamaha YZF-R1, as our sources have indicated that all of the superbikes sold in the USA will be affected by the new R1’s transmission issues.

You may recall that Asphalt & Rubber broke the story two weeks ago about the upcoming recall for the 2015 Yamaha YZF-R1, and we explored the topic in-depth on Episode 11 of the Two Enthusiasts Podcast.

Still, we are surprised that a more formal announcement hasn’t emerged from Yamaha Motor USA regarding the matter.

In the meantime, Transport Canada – the importer for Yamaha motorcycles in Canada – issued a recall for 240 units, while some YZF-R1 owners in the USA have begun to receive letters from their local Yamaha dealers concerning the recall procedure.

For 2015 Yamaha YZF-R1 owners who haven’t received a recall notice from the dealer, you should expect one, as it’s our understanding that ultimately all of the 2015 Yamaha YZF-R1 and 2015 Yamaha YZF-R1M motorcycles sold in the USA will need to have their transmission replaced.

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Ducati Dealers Top Pied Piper Rankings, Again

05/04/2015 @ 1:15 pm, by Jensen Beeler11 COMMENTS

Pied-Piper-PSI-chart-2015

Pied Piper Prospect Satisfaction Index (PSI) is one of the major ranking systems out there assessing the US motorcycle industry and its dealerships.

To give you a quick primer on how scoring works, Pied Piper takes into account a mixture of “mystery shopper” experiences, along with actual sales success for each brand, thus giving a mixture of subjective and objective measurement.

For this year’s assessment, it comes with little surprise that Ducati is once again taking the top honors, followed closely by Harley-Davidson and Victory — two brands that have high customer satisfaction, according to Consumer Reports.

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Newspeak: BMW Removes “Enduro” from Its Lexicon

11/17/2014 @ 12:57 pm, by Jensen Beeler14 COMMENTS

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If you go in to your local BMW dealer and ask to look at their latest enduro models, you should brace yourself for a Laurel & Hardy routine, as the e-word is now persona no grata at US dealerships.

Instead, BMW dealers have been instructed to use the word “adventure” instead, newspeaking would-be customers into a segment that BMW literally invented (with a little help from Ewan and Charley).

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EBR 1190RX & SX Get CARB Certified, California Bound

08/04/2014 @ 10:35 am, by Jensen Beeler2 COMMENTS

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Good news for California riders who want Erik Buell Racing’s latest motorcycles, as the EBR 1190RX and EBR 1190SX have been certified by the California Air Resources Board (CARB).

A necessary step to selling in the Golden State, the news means that Erik Buell Racing can begin shipping RX and SX models to its California dealers, who in turn can now begin selling the bikes to the eager Californian biking public.

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Erik Buell Racing Announces First Dealerships for the USA

02/05/2014 @ 3:04 pm, by Bryan Delohery9 COMMENTS

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Erik Buell Racing has announced that over 60 dealerships will be carrying the 2014 Erik Buell Racing 1190RX, the new sport bike from EBR that is slated to be released in March of this year.

After unveiling the new bike last October at the American International Motorcycle Expo in Orlando, EBR began to scout dealerships in major metropolitan areas that were prime motorcycle markets.

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