In Episode 3 of the MOTR Podcast, I sit down with MV Agusta CEO Giovanni Castiglioni, for a one-on-one talk about his iconic motorcycle company.
As you can imagine from the events over the past few years, our conversation focused on where MV Agusta has been, where it sits now, and where it is heading for the future.
During the interview, Castiglioni explains the issues MV Agusta has faced, and outlines the firms new, new business plan going forward. The conversation is an interesting insight into MV Agusta’s business workings, and the young CEO is more than candid.
You may have already seen the news regarding MV Agusta’s superbike future, the firm’s plans for Cagiva and electric motorcycles, and that we will see that start of the new four-cylinder lineup late this year.
We broke the news on those stories, and now you can hear in full detail the audio behind those headlines. We think you will find it a very interesting conversation.
You can find the latest episodes of the MOTR Podcast on iTunes, Google Play, SoundCloud, or via your RSS feed, and be sure to follow us on Facebook and Twitter as well.
If you’re not already, you should also listen to our sister podcasts, the Two Enthusiasts Podcast and The Paddock Pass Podcast.
Those who look back fondly on the Cagiva brand will be happy to hear that it will be officially revived as a motorcycle brand, with models set to debut later this year, for the 2019 model year. Before you envision a modern take on the Cagiva Elefant however, this news comes with the caveat that Cagiva will serve as MV Agusta Motor’s foray into the electric two-wheeled space. We are cautious to label this endeavor however, as the new Cagiva will operate in a segment of vehicle that hasn’t really been created yet – a type of electric two-wheeler that is somewhere between an e-bike and a full-blown electric motorcycle, like what Alta and Zero are producing. The move was told to us by MV Agusta CEO Giovanni Castiglioni, and is similar to one that was announced by KTM CEO Stefan Pierer late last year.
Randy Mamola will be the newest edition to the list of “MotoGP Legends” – an honor roll that serves as the World Championship Hall of Fame for motorcycle racing. Racing alongside some of the greatest names in Grand Prix motorcycle racing, Mamola is known best as the winningest GP rider never to win a GP championship, with 13 race wins and 57 podiums credited to his name. Mamola is as famous for his aggressive on-track riding style during the 1970s and 1980s, as he is for his generous contributions to the sport and world at large, which continue to this day as a co-founder to the Riders for Health charity. A GP staple, you can often find Mamola in the MotoGP paddock, rider-coaching for several racers, interacting with his legion of fans, and occasionally brow-beating unwieldy motorcycle journalists.
Though it is known better for its exploits on race tracks, many two-wheeled enthusiasts should know that Ducati’s history extends well into the sand dunes of the Dakar Rally. Nestled in the Ducati Museum in Borgo Panigale, there is proof of Ducati’s racing history in the Dakar Rally. And while the bike says “Cagiva” on the outside, it was an air-cooled Ducati engine that powered Edi Orioli and his Elefant to two Dakar Rally wins. That machine was painted in one of the most iconic paint schemes ever to grace a racing motorcycle: the Lucky Strike cigarette company’s red, white, black, and gold livery. So, to pay homage to Ducati’s off-road racing history, the folks at the MotoCorsa Ducati dealership have taken the Ducati Multistrada 1200 Enduro and linked it to its racing pedigree, creating a unique motorcycle in the process.
Talking to the Varese News, MV Agusta Executive Vice President Giorgio Girelli let slip a number of interesting tidbits about the Italian company — the biggest news of course concerns another company, Cagiva. Acknowledging the circulating rumors about the revival of the historic brand, Girelli was quick to point out that it’s not in the company’s current plan, but that the possibility was certainly there. Going further about the idea, Girelli suggested that Cagiva would make the most sense as a purely off-road brand, which would compliment MV Agusta’s pure on-road offerings.
It is our unfortunate task today to report that Massimo Tamburini, 70-years-old, has died this weekend, succumbing to his battle with cancer. A maestro of design in the motorcycle industry, Tamburini gave motorcycling two of its greatest treasures: the Ducati 916 Superbike and the MV Agusta F4 – two of the most iconic sport bikes in modern time.
It almost doesn’t do the man justice to list all of his accomplishments and creations, as surely some would fall through our words, but Tamburini is best known for his contributions to Cagiva, Ducati, MV Agusta, and Bimota — with the last two letters in “Bimota” standing for the first two letters in “Tamburini”.
Claudio Castiglioni, President of MV Agusta, passed away this morning in Varese, Italy at the age of 64. In a statement from MV Agusta, the company says that Castiglioni succumed from an unnamed illness while attending a clinic in Varese. Over the course of his career, Castiglioni touched such esteemed brands as Ducati, Cagiva, Husqvarna, and of course MV Agusta. His most recent accomplishment was bringing MV back into Italian ownership, in an act of business acumen that saw Harley-Davidson actually pay Castiglioni €20 million to take back the recent refurbished company.
Registering “Elephant” with the United States Patent & Trademark Office, MV Agusta looks poised to make an adventure bike, based off the Cagiva Elefant mark of yore. In its application, MV Agusta cites the use of the trademark for “land vehicles, namely, motorcycles,” which certainly bodes well for those loyal to the old Elefant brand.
The trademarking process began in July of 2009, meaning the Elephant-branded motorcycle was a glimmer in the company’s eye while it was still a part of Harley-Davidson, as was the MV Agusta F3. Granted the trademark in October of 2010, it’s possible that the project has since been disbanded after MV’s divesture from Harley-Davidson. However there are plenty of arguments to suggest MV Agusta would have kept the project alive through its transition of ownership.
In its stock form, the Cagiva Mito is not the most outlandish motorcycle every created. It boasts only a tiny 125cc motor, that makes barely 15hp. But when Simone Barbagallo got his on an unsuspecting Mito, the result was something quite the opposite of ordinary.
Barbagallo has increased the little elephants peak power to 90hp by adding a supercharger and NOS system to the donor bike. Not willing to call it quits, he then proceeded to bore out the motor 200cc’s. With almost no stock part left to be replaced, the result is what Simone calls, the Scorpion Performance, and he’d be willing to part with it for $55,000.
Spanish magazine Solo Moto has gotten word that Harley-Davidson has put together a plan to revive the Cagiva brand. Cagiva, like many Italian marks, has struggled the past years because of poor financing and business management. In its deal to acquire MV Agusta, Harley-Davidson also acquired Cagiva with that hopes that the American company could provide a remedy to these problems, and has recently laid out its plan on how it is going to achieve those goals. Read more about their road map for Cagiva after the jump.