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Borgo Panigale

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Apparently today is Ducati Day, as news continues to come from Italy about the Ducati Panigale V4 and its Desmosedici Stradale engine. Ducati has already spilled the beans on the new 210hp V4 engine it has been developing for its next superbike, but now we also get more spy photos of the Panigale V4 that will carry it. These latest spy photos show quite clearly the 2018 Ducati Panigale V4 that will debut later this November, at the EICMA show in Milan. Ducati CEO Claudio Domenicali confirmed the Panigale V4 name today, and for our A&R Pro members, we have gone into a lengthy analysis as to why Ducati is choosing to keep the styling and name of this machine so similar to the previous model.

When you think about the assembly process involved in making a motorcycle, it is pretty staggering. Not only do Ducati engineers have the task of making the best motorcycle possible, but they also need to design the machine to be easily built by the factory workers at Borgo Panigale.

Which parts should go on before the next? where a cable should be routed through the frame and bodywork? The planning that must go into building out an assembly line is certainly an undertaking I would not want to have.

So while the latest video from Ducati is perhaps not the most ouvertly entertaining, it is certainly impressive nonetheless to watch Italy’s finest assemblying a 2015 Ducati Multistrada 1200.

Ducati is celebrating a milestone this week, as the Italian company has produced its one millionth motorcycle — a Ducati Monster 1200 S. The number might be a far cry from Honda’s recent 300 millionth motorcycle milestone, though admittedly the Japanese has made the bulk of that volume in the small-displacement categories. Nonetheless, the special Monster was handed over directly by Ducati CEO Claudio Domenicali to it new owner, 47-year-old Ernesto Passoni — a Ducatista from the Milan area — at an event in the Audi City Lab in Milan (a temporary showroom setup for the Christmas period in the Milan city center). Balsamo’s Monster 1200 S has been specially customized with a laser etching on the top handlebar bracket, which shows the production figure reached by the Borgo Panigale factory.

Ducati Motor Holding has reached a new agreement with its workforce, particularly those workers who are responsible for building the Italian company’s iconic two-wheeled machines. The agreement with the unions sees 13 new jobs created in the Italian factory, which will now stay open on seven days a week — a big move for a country that is usually resistant to working on Sunday. The factory workers will also go from 15 to 21 shifts per week, with a format of three days on, and two days off. In exchange, factory employees will work fewer hours per week on average, though will make higher average wages for their time.

Photos of the upcoming Ducati Scrambler seem to be a dime a dozen these days, especially after the still unreleased model was snapped by an attendee at the World Ducati Week 2014 gathering. And now today we get perhaps our best glimpse yet…and no, we’re not talking about the claymation video from Ducati’s marketing, which has been making the rounds this week already (an eyeroll for even having to say that). Caught again at Borgo Panigale, this picture seems to be a ready-for-production version of the Ducati Scrambler, which we can expect to officially debut in a few months’ time. It’s perhaps not worth rehashing everything we’ve said and speculated about this new model from Ducati, so we’ll leave you with this simple question: do you like?

Ducati has officially acknowledged its well-known Scrambler model today, after giving its employees an sneak peak over the machine at Borgo Panigale. A 2015 model year machine, the Ducati Scrambler is being pitched as a fun motorcycle that hearkens back to the 1960’s and 1970’s. Debuting in autumn of this year, the 2015 Ducati Scrambler is tipped to use one of the company’s smaller air-cooled v-twin motors. Said to have wide handlebars and off-road inklings, Ducati describes the machine as “simple” – perhaps signaling the company’s intention for an affordable two-wheeler that will appeal to both motorcycle enthusiasts, and those outside the industry, alike.

Word from Italy is that Ducati has begun production on the Ducati 1199 Superleggera superbike, the Italian firm’s “Super Light” version of the Panigale. Crafted from copious amounts of magnesium, titanium, and carbon fiber, the Superleggera might be one of the few motorcycles that looks better naked without its fairings, rather than all buttoned up and ready for the race track. Make no mistake, the Superleggera is an exercise of engineering prowess (it sports the highest power-to-weight ratio of any production motorcycle in history), and only 500 lucky Ducatisti will be able to share in that pride of ownership, as the Superleggera production will be extremely limited. What follows might be the closest you will ever get to one.

For those Ducati owners who have been pining to visit the world famous Ducati museum in Bologna, but cannot cover the cost or justify the trip, you are in luck. The doors at Via Antonio Cavalieri Ducati have opened to Google Maps to allow you to take the tour without getting up from your computer. The 9,150 sq ft museum in Borgo Panigale already hosts 40,000 visitors a year and with the virtual tour, Ducati hopes to attract hundreds of thousands more. The museum currently houses over 40 motorcycles that have been “fundamentally important to the racing heritage of Ducati” and range from the 1946 Cucciolo, to the most recent Desmosedici GP and World Superbikes.

With the Emilia region continuing to feel aftershocks from the earthquakes that devastated the region, Ducati Motor Holdings has published a letter from CEO Gabriele Del Torchio explaining that while Ducati’s facility was unaffected by the tremors, its suppliers have seen their factories shutdown or slowed because of the natural disasters.

As such, deliveries from the Borgo Panigale factory have been delayed, meaning if you put money down on a 2012 Ducati motorcycle, you might have to wait a bit longer than originally expected. Ducati has not at this point in time released details on how long that delay could be for Ducatisti purchasers. Full letter after the jump.

Withstanding two earthquakes in just over a week’s time, Ducati has announced the closure of its Borgo Panigale factory, after today’s 5.8 magnitude shaker, whose epicenter was just 25 miles away from Bologna. Remaining open after Northern Italy’s 6.0 earthquake on May 20th, this latest quake has caused enough damage in the area to warrant the Italian motorcycle manufacturer giving its workforce time to address the damage caused, and to see to loved ones who were more extensively affected by the quake that has so far accounted for 15 deaths.

Confirming what we reported back in November of last year regarding the performance figures for Ducati’s new Superbike, Ducati dealership Pro-Italia posted on its Facebook wall (now redacted) a less-than-cryptic “395/195” message while in attendance at the Ducati Dealership meeting in Miami, Floria. Noting the wet weight and brake horsepower, the new 2012 Ducati 1199 Panigale makes good on its promise to trump its predecessor by over 20hp and 20 lbs. To thank for the these benchmark miracles is the 1199 Panigale’s very over-square Superquadrata motor (also known as the SuperQuadro in some rumor reports), which will rev higher than any other previous Ducati Superbike motor to-date.