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While motorcycles sales in the United States continue to slip, sales in Europe continue to grow. I use that line almost every time I write about this subject – largely because it’s the truth.

The fact is that there is a fundamental difference about what is going on in the European markets versus what is going on here in the United States, and it shows in the sale data.

Reporting on the first half of the year so far, the European Association of Motorcycle Manufacturers (ACEM) says that the European motorcycle market is up 9.1%, compared to the first-half of 2018.

While motorcycle sales in the United States continue to slip, this is not the case across the pond (and in the world at large), with the European Union quoting a nearly 10% increase during 2018 in the number of motorcycles registered.

In total, 1,004,063 motorcycles were registered last year in the EU,  according to the figures published by the European Association of Motorcycle Manufacturers (ACEM). This represents an increase of 9.9% compared to the figures from 2017.

While the motorcycle market in the United States continues to struggle in 2018 (despite gains in consumer spending), things across the pond are doing substantially better.

This news comes from the European Association of Motorcycle Manufacturers (ACEM), which is reporting an 8.2% increase in motorcycle registrations in Europe during the first nine months of 2018. This trend was additionally buoyed by the third-quarter registration results from 2018, which are up 10.4% over Q3 2017 figures.

Motorcycle sales in the United States might be tanking, but things are looking fairly positive across the pond in Europe, as the ACEM reports a 4.7% increase in motorcycle sales for Q1 2018, for a total of 203,853 units sold in the first three months of this year.

The increase in sales is due to key markets like France (+9.1%), Germany (+1.9%), and the UK (+7.4%) showing good growth, compared to Q1 2017.

However, not all the European countries are showing increases in motorcycle sales, with the Czech Republic (-17.3%), Poland (-28.7%), and Austria (-18.9%) pulling the sales growth figure down considerably.

Not all segments are growing too. While the big bikes are seeing sales increases, European sales for mopeds are down considerably for Q1 2018 (40.2%), to the tune of a 24,996 unit sales decline over last year.