Not to let Ducati have all the half-year fun, BMW Motorrad too is posting impressive sales figures for the first half of the year, with the German marque reporting a 10.5% sales increase in the first six month of 2015, compared to the equivalent time period last year.
BMW has sold 78,418 motorcycles and maxi-scooters, from January to June, with sales up 31% in June alone (15,490 units) — another record month for BMW Motorrad.
With last year being the best ever for BMW Motorrad, this news of course means that the German company is on-track to have another record-setting year of sales.
BMW attributes this growth to economic conditions in Europe, with gains made in Italy, France, UK, Spain, and Germany. The Mother Land continues to be BMW’s largest market, and accordingly BMW is the market leader for motorcycles over 500cc in Germany (as well as Spain).
Third most popular is the BMW R1200RT, with 6,471 units, thus keeping BMW’s Top 3 motorcycles constant. Making moves though is the BMW R nineT, which has seen 5,868 units moved. BMW is expected to launch a scrambler model based off the R nineT later this year, which will only add to the motorcycle’s popularity.
We expect BMW Motorrad’s forward-momentum to continue the rest of the year, giving KTM a good rival for the top European motorcycle brand.
Source: BMW Motorrad