The folks in Milwaukee didn’t invite Asphalt & Rubber to the Harley-Davidson Project Livewire launch and subsequent press embargo, so I’m not going to lose too much sleep over publishing the latest find from our Bothan spy network (for the record, A&R has never broken a press embargo that we were invited to).

That all being said, here are the first official photos of the Harley-Davidson Livewire electric motorcycle — the Bar & Shield brand’s foray into electric motorcycle scene — for your viewing pleasure.

Details are still spotty of course (update: you can read the tech specs here), so we will leave that bit of journalism to the publications that Harley-Davidson deemed worthy (maybe it was something we said?). For our part though, we can see a full-glass dash though, which is another first for Harley-Davidson, as well as an LED headlight.

The big kickers will be the price and range, of course. South of $20,000 and north of 100 miles would really make Project Livewire a strong contender on the market. It will remain to be seen if Harley-Davidson can get under/above those two metrics, respectively, though.

That aside, tomorrow is a big day for Harley-Davidson as a company, and for motorcycling in general. If a conservative lifestyle-driven company like Harley-Davidson is embracing electric motorcycles, what does it say about the future of electrics in general?

We thought Harley would be the last brand on the market with an electron-powered motorbike, now it turns out that they’re one of the first. And we have to say, we like what we see. How about you?









Source: Bothan Spies

  • ZV


  • Terry

    I think this is going to cause some traditional Harley owners to have kittens, but I think this could be a slam-dunk success for Harley. They’ve used their styling skills to make an electric bike look very cool, and I could see myself happily riding one of these. The fit, finish and proportions look just right. Shame they didn’t call it the Lightning-Rod!

    Does it have a “potato-potato” loud speaker?

  • What Terry said! +++++

  • Richard Gozinya

    Looks damn good. One thing that’s kind of funny about all this, at least to me, is all the big EV sites that I know of have nothing about this, just more fellating of Tesla. Tesla’s got a great product and all that, but really, everybody should know about it by now.

  • paulus

    Wow… a great looking EV.
    If the price is right, it would be a great bike.

    It even has a big opportunity to ‘chrome’ the lower casing… Everybody should be happy!

  • Boba Fett

    Jensen, I have ridden this. It is so damn fun to ride I can’t even begin to describe it to you. Great ergos and good styling. This is a potential game-changer for HD.

  • afarrell

    It looks rather sporty. Could it be the first HD I would ever consider buying?

  • John

    No cup holders!

    Seriously, put a 135+ hp modern water cooled v twin in this chassis and I’d sale my touno for one. This is the first hd in my 40 years of riding that seriously has my attention.

  • Sean

    From what I hear, it’ll do about half of the 100 miles you want.

  • A Ducati Fan

    Nice copy of the Ducati Diavel. Remarkable how little effort they spent on original styling. Cool that they went electric… Bug they owe Ducati a great deal of credit.

  • Mitch

    Reminds me of Ducati’s trajectory – all about tradition and history, until one day it was like ‘this bike is two steps beyond the other guys all of a sudden.’ I think because it’s electric, it’s cordoned off from the H-D purists enough to not let them feel threatened, and since Americans have been involved in so much EV bike stuff, it makes sense. Pity H-D sacrificed Buell; similar to now, they could have had a very exclusive bike in a market only they competed in. I guess ICE engine development really is anathema at H-D.

  • JW

    Actually this is the first time for me that HD has done something right. The old HD devotees are dying off. HD needs this kind of product in the market. The old way doesn’t work anymore.

  • Sean, that’s my fear…but, you know…marketing.

    I don’t know how the Livewire can be a rip on the Diavel, when the Diavel is an Italian Harley…

  • Jw


  • Richard Gozinya

    @Ducati Fan

    Turnabout is fair play. Though technically Ducati’s lack of originality is more due to Buell than Harley. Underslung mufflers and white frames (Pre XB) come immediately to mind. I don’t recall Ducati ever giving any credit to Buell for anything. Also, you have to figure the Diavel wouldn’t exist if Harley hadn’t created the cruiser market in the first place.

    But really, I don’t see any Diavel in this bike. The frame is closer to the V-Rod than anything else. The license plate thing I saw on aftermarket stuff years before Ducati put it on the Diavel. It’s remarkable how little there is that’s actually original on the Diavel, when one actually gives it some thought.

  • Jw


  • Jw


  • crshnbrn

    LED headlight, tail/brake/rear turn signals are cool. Front turn signals integrated into mirror stems ala V-Rod Muscle are also cool, but mirrors need to be darker gray or black.

    @ Sean: 50 mile range would give me too much range anxiety to consider. Hope range is closer to 100 miles.

    @ Boba Fett: How did you get so lucky to ride one of these?

  • Patrick

    Jensen, you guys at A&R keep getting screwed on invites to this type of launch…it’s time that these companies realise just how many readers, followers, and fans you guys have!

    It “looks” like a nice bike, but I am afraid that the price and performance are not going to be in line with what you are hoping…let’s hope I am wrong.

    Yes, many of the “air head” crowd will be having said “kittens” Terry, but who really cares what they think anyway?

    The mirrors are off of a V-Rod Muscle, the other bastard, red headed, step child of the Harley family, so it should fit right in with the non “Harley” crowd.

    Now if they would just put this kind of R&D into their air cooled bikes, they might come up with something that is not stuck in the 70’s.

  • Mitch

    I’m gonna guess… just shy of 30k, and who knows what real world range will be until this is in the wild.

  • Patrick, I don’t know what to tell yah. Some OEMs I know why we’re not invited, others I have no clue — it is what it is. As I told a Twitter follower, it happens…and then this happens.

    A&R is very fortunate to have people inside and outside of the industry that give us great leads, tips, and scoops. They know who they are, and how thankful I am for their contributions.

  • Jw

    I can see it now. One of these at Sturgis pulling up to a bar, walking in as quiet as a church mouse

  • Jw

    I bet this bike is $14,900

  • Jw


  • Jw

    Fuse Boy

  • Jw

    This bike is really growing on me and the vanity license plate you could out on it

  • Bob

    Go Jensen! Go A&R!

  • TNR

    E-Rod, Electric Glide, Volt Rider

  • We just got the tech details on the Harley-Davidson Livewire.

    See them here: http://www.asphaltandrubber.com/bikes/leaked-details-harley-davidson-livewire/

  • bob

    Wow, for the first time in my life I said to myself I want a harley. I will retract that statement if it’s only 50 miles range.

  • Doug

    I do have a well worn in HD Fatboy in the stable which I’ve owned and loved since brand new….but my concern with this bike is about the posers. How will they piss off drivers without loud exhaust? Or will this be parked outside Starbucks next to the Ducati Douchey Hipster…I mean Scrambler?

  • Dan

    But how are they gonna make it annoyingly loud?

  • cjmmjc

    So much for rolling thunder LOL….
    But that would be a GREAT commuter bike for me!!!!!

  • Stu Cozza

    Dan, they will need to do that (i.e., “make it annoyingly loud”) in order that lives may be saved.. ;)

  • Ax1464


  • Robert Taylor

    Well, at least it won’t vibrate and leak oil! LOL!
    The riding position looks like it might be a little uncomfortable since the handlebars are more reminiscent of those on a sport bike! Then again this is definitely not made for long distance riding but just local commuting which would be fine! I’m sure they’ll have a plethora of accessories to go along with it including windshield. Of course that all depends on how the sales go! It definitely is a pretty cool looking machine!

  • ed


  • kevin

    but does it have air? and also where is the speaker for the h/d sound looked but couldnt find. just another electric pile of !*%#

  • The ergos look outstanding. This is the best looking H-D I’ve seen since the XLCR. Very slick.