Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand. Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014. Ducati attributes its sales growth in-part to its new water cooler Monster line, where the Ducati Monster 1200 and Ducati Monster 821 helped raise Monster sales by 31%, with 16,409 new bikes sold in 2014.

Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

Sunday Summary at Laguna Seca: Contrasting Styles, Racing Softs, & A Decision is Nigh

07/30/2012 @ 5:04 pm, by David Emmett10 COMMENTS

Laguna Seca has a habit of throwing the Championship a curveball. The epic race between Casey Stoner and Valentino Rossi in 2008 was a prime example, a turning point in the Championship when Rossi halted what looked like the inexorable rise of Casey Stoner. Last year, too, Laguna proved to be key moment in the Championship, when Stoner stopped Jorge Lorenzo’s resurgence with one of the bravest passes in racing for a long time, through the ultra-fast Turn 1. With Laguna Seca the last race going into the summer break, winning or losing at the US GP can have a dramatic effect on the momentum of the Championship.

Whether the same will be said of Laguna Seca in 2012 will only be clear at the end of the season. But it has all the signs of being a significant moment, for more than just the five points Casey Stoner clawed back from Jorge Lorenzo. The race, if not thrilling, was at least tense: there was little between the two men for most of the race, Stoner shadowing Lorenzo closely, snapping at his heels but not quite able to attempt a pass. The turning point came on lap 18. As the leading pair plunged down the Corkscrew, Lorenzo’s sliding rear tire almost threw him out of the saddle. “I closed my eyes during the highside,” the Yamaha man said afterwards, “and I was happy to still be in the seat when I opened them again.”

MotoGP: Crashes Define Race at Laguna Seca

07/29/2012 @ 5:17 pm, by Jensen Beeler21 COMMENTS

Another foggy Californian morning, another sunny Californian afternoon. MotoGP is in Laguna Seca this weekend for the US GP, which started off with the surprise announcement that Ben Spies would not be returning to the factory Yamaha squad next season. With Spies’ departure from Yamaha, his seat at the factory team is officially up for grabs now, which has lead to increase in speculation that Rossi could return to the Japanese factory.

Whether that is wishful thinking by loyal fans, or a prudent insight into the Italian’s options and future remains to be seen, but the topic has certainly dominated this weekend at the coastal Californian track. One thing is for certain, fans want to see Rossi be more competitive on race Sundays, and the thought process by many is that this means a more sorted motorcycle for the nine-time World Champion.

Right now, that motorcycle is the 2012 Yamaha YZR-M1, which Jorge Lorenzo put on the pole-position during Saturday’s qualifying. Followed by the Hondas of Casey Stoner and Dani Pedrosa, all three riders had a race pace that was vastly superior to the rest of the field, though Stoner cited lapped traffic as the cause for his diminished qualifying time. Sunday’s race would prove whether that statement was excuse or reality.

Saturday at Laguna Seca with Scott Jones

07/29/2012 @ 10:57 am, by Scott Jones4 COMMENTS

Saturday Summary at Laguna Seca: Lorenzo’s Blistering Pace, Stoner’s Traffic Problems, and Rossi’s Ducati Offer

07/29/2012 @ 10:28 am, by David Emmett4 COMMENTS

Despite dominating the Championship so far, Jorge Lorenzo does not get a lot of pole positions. Except at Laguna: though this was only his third of the season, Saturday’s pole position was Lorenzo’s fourth in a row at the circuit, and he secured it in convincing style. The circuit record tumbled – it had stood since 2008, set by Casey Stoner when he looked on his way to dominating the US GP at Laguna, before his run in with Valentino Rossi of course. There has been much complaining about the Bridgestone tires of late, yet both Lorenzo and Stoner beat the pole record on the tire they will probably race on, a pole record set on super-soft special qualifiers, which at a track like Laguna Seca you could just about eke two laps out of before they were finished. In reality, there is not so much wrong with these tires.

The pole record could have been beaten by a lot more, but Casey Stoner kept running into traffic each time he went for a fast lap. Up by a tenth or more at each split a number of times, he would suddenly run into a rider cruising, or a CRT machine on a hot lap, and lose out. On his last attempt, he ran into Danilo Petrucci just before the final corner, working his way swiftly past to take pole from Lorenzo with a couple of minutes to go. But Lorenzo would not be denied, pushing hard in the final sector to get pole back from Stoner in the dying moments.

MotoGP: Lap Record Falls During Qualifying at Laguna Seca

07/28/2012 @ 3:58 pm, by Jensen Beeler5 COMMENTS

For those that are not familiar with the weather patterns of Northern California’s coastal areas, Saturday at Laguna Seca was a good example of the foggy morning gloom we natives must endure in order to be showered with the Golden State’s eternal afternoon sunshine. With FP3 nearly delayed because of low cloud cover, qualifying for the US GP at Laguna Seca couldn’t have conditions more opposite than this morning. Click past the jump for full-of-sunshine qualifying results.

Friday at Laguna Seca with Scott Jones

07/28/2012 @ 10:20 am, by Scott Jones1 COMMENT

Officially Official: Ducati Corse Signs Nicky Hayden for 2013 MotoGP Team

07/27/2012 @ 12:31 pm, by Jensen Beeler11 COMMENTS

Confirming what we already reported yesterday, Ducati Corse has officially made it official that Nicky Hayden will officially be riding in the official factory Ducati team next season, officially. His tenth season in MotoGP, and his fourth with Ducati, Hayden has re-signed for another one-year stint with the Bologna brand. An important figure for Ducati’s North America efforts, Ducati Corse heavily mentions Hayden’s influence on American owners as its reason for retaining the Kentucky Kid in its press release.

Generally said to be the hardest working rider in the MotoGP paddock, Hayden not only is a workhorse for the Ducati Corse team, as it tries to bring the GP12 and its progeny into the competitive fold, but Hayden is also an active figure for his and the team’s sponsors. With that sort of work ethic and only eight points separating him in the Championship from teammate Valentino Rossi, Hayden’s re-signing seemed like an obvious choice, though Ducati is said to have offered the American’s seat to Cal Crutchlow earlier this season.

Thursday Summary at Laguna Seca: Silly Season Reopened, & Edwards Entertains

07/27/2012 @ 11:33 am, by David Emmett7 COMMENTS

As a MotoGP rider, dealing with the press can be a lot like boxing against a stronger opponent: put in a quick attack, and then grab on and defend for dear life. At Laguna Seca, Ben Spies showed he had mastered the art perfectly. After dropping the bombshell that he would be leaving Yamaha on Tuesday — on Thursday Spies was in full defensive mode, deflecting questions and saying that he would not be discussing the situation and what had motivated his decision “until I’m ready to talk about the future.” To carry that off, and persist in your position in a room full of journalists hell-bent on wheedling the truth out of you, is quite an achievement.

Fortunately for Spies, his announcement had given the assembled media hordes – well, not quite a horde, as dwindling print sales, economic stagnation in the key markets of Spain and Italy, and a few broader issues with journalists traveling on tourist visas meant that press corps numbers at Laguna are down – had plenty of other issues to sink their teeth into. Spies leaving Yamaha opens up another seat, and with the Texan looking almost certain to switch back to the World Superbike series with the BMW Italia squad next season, an extra factory prototype, something of increasing scarcity in these days of dwindling factory involvement.

Naturally, with Spies out of the equation, the media and fans have joined in an epic game of fill-in-the-blanks to try and slot all the surplus of talented riders into the limited space for available rides.

Yamaha Does Another MotoGP Video for Laguna Seca

07/27/2012 @ 10:53 am, by Jensen Beeler8 COMMENTS

Yamaha USA is keeping its Laguna Seca video tradition alive and well with another short flick that features the company’s MotoGP riders. Headlined by Jorge Lorenzo, Ben Spies, Cal Crutchlow, and Andrea Dovizioso, the Yamaha foursome is joined by MotoGP commentators Nick Harris and Gavin Emmett.

Not quite the comedic gold we’ve seen in the past, there is a tongue-in-cheek element to watching the video knowing that Spies dropped the bombshell about his leaving Yamaha, right around the time this video was being filmed.

From our seats, Dovi stole the show…as that grin is surely the same one he will be wearing if/when he gets the nod to the Yamaha factory team. As for Cal, don’t quit your day job mate. Video after the jump.

MotoGP: Ducati Expected to Re-Sign Hayden at Laguna Seca

07/26/2012 @ 7:02 pm, by Jensen Beeler18 COMMENTS

Making the rounds in the MotoGP paddock today at Laguna Seca, several sources close to the matter revealed to Asphalt & Rubber that Nicky Hayden is to announce a contract extension with Ducati Corse for the 2013 season this race-weekend. Pegged to be a one-year renewal, Hayden’s place at Ducati has been in a precarious position, ever since it was revealed that Cal Crutchlow had received an offer from the Italian team.

A workhorse for the Ducati, in addition to his personal sponsors, Hayden has been an integral member of the Italian brand ever since he joined the team back in 2009. With the United States now Ducati’s most important market in terms of sales, having an American on the company’s MotoGP team has been an important consideration for Ducati Corse, and the re-signing of Hayden to the Ducati Corse squad bodes well that Bologna has finalized its 2013 plans as well.