Ducati Sets Sales Record for 2014 – 45,100 Bikes Sold

Ducati Motor Holding is reporting another record sales year, and that the Italian motorcycle manufacturer sold 45,100 bikes in 2014. This marks the fifth year in a row that Ducati has shown sales growth, and it’s the third year in a row that the sales figures have been an all-time record for the Italian brand. Sales for 2014 were up 2% over 2013, with the USA again leading as Ducati’s most important market (8,804 units sold in the USA). Unsurprisingly, the Asian market is growing quickly for Ducati as well, up 11% in 2014. Ducati attributes its sales growth in-part to its new water cooler Monster line, where the Ducati Monster 1200 and Ducati Monster 821 helped raise Monster sales by 31%, with 16,409 new bikes sold in 2014.

Newspeak: The Advent of the “Adventure-Sport”

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface. First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari. More recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines. All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

MotoGP: Ducati’s Desmosedici GP15 Officially Delayed

As had been widely expected, Ducati will not have the GP15 ready for the first test at Sepang, in early February. In an interview with the MotoGP.com website, due to be shown on 19th January, Ducati Corse boss confirmed that work was still underway on the all-new bike; and that instead, Ducati will be bringing an uprated version of last year’s bike, dubbed the GP14.3, to test aspects of the new design not requiring the new engine. The delays have been trailed by both Dall’Igna and Paolo Ciabatti, speaking to the media at the Valencia test and at the Superprestigio dirt track event in December. The GP15 is a completely new bike, designed from the ground up, with a completely redesigned engine.

1972 Honda CB500, 3D Printed to Life Size

We’ve talked a bit before about the virtues of 3D printing, and how this increasingly affordable technology could change the consumer landscape as far as how we buy basic parts in the motorcycle industry. For as practical as how 3D printing, or rapid prototyping, can be, it can also be beautiful and used for art. This story is sort of a merger of those two ideas. Jonathan Brand has hoped to buy a 1972 Honda CB500 motorcycle, but the birth of his son changed that plan. Where there is a will though, there is a way, and Brand came up with the next best thing — he built a life-size model of a CB500 with his 3D printer.

Mercedes CEO: No Further Acquisition of MV Agusta

Italians are rejoicing over the news that Mercedes-Benz CEO Dieter Zetsche has made it clear that the German car manufacturer is not interested in acquiring more of MV Agusta’s private stock. Loyal readers will remember that Mercedes-AMG purchased 25% of MV Agusta last October, for a rumored €30 million — echoing the move Audi made in Ducati. Talking at the North American International Auto Show in Detroit though, Zetsche said “however, to avoid what happened with Ducati we point out that we have no intention to take over the business or produce motorcycles. MV Agusta can do it better than us.”

Triumph Has Its Best Sales Year Since Its Rebirth

Good news for Triumph Motorcycles fans, as the British motorcycle marque is reporting a banner year for 2014 — with 54,432 units sold worldwide. That figure is up 4% over 2013’s sales figure of 52,089 units, which was the first time that Triumph broke the 50,000 unit mark since the company’s rebirth in 1984. Helping Triumph reach this new high-water mark was the company’s home market, where Triumph accounted for one-in-five motorcycles sold in the UK (over 500cc). Overall, Triumph saw 8% growth in the UK, as modest growth considering the British market was up roughly 10% last year. The news is not all good, however. Triumph previously reported that financial figures for the first-half of 2014 were down, with revenue down £364 million from £369 million, and net income at a loss of £8 million.

Husqvarna 401 Concepts Will Be 2017 Production Models

One of the more intriguing things to come out of the 2014 EICMA motorcycle show in Milan were Husqvarna’s two “401” concepts, the Vitpilen and Svartpilen. The café-styled bikes are based off the KTM 390 Duke platform, though you wouldn’t know it from looking at them. Husqvarna said at EICMA that if there was sufficient interest, the Vitpilen and Svartpilen could go into production. With an overwhelming critical response from the press and fans, it should come no surprise then that our friends at Bike.se are reporting that Husqvarna intends to make the small-displacement machines a part of its 2017 model lineup.

Ducati Desmosedici Cucciolo Concept by Alex Garoli

Imagine if you will that the first Ducati, the Ducati Cucciolo, and the most modern Ducati, the Ducati Desmosedici, had a child — what would it look like? That far-fetched question nagged Mexican designer Alex Garoli, so he decided to build a concept of the machine. At the core of the Ducati Desmosedici Cucciolo is the V4 powerplant of Italy’s MotoGP race bike, and around it Garoli has imagined a modern steel trellis frame that mimics the bicycle frame look of the post-WWII motorized bicycles that pulled Italy out of deep recession. Of course the most interesting thing about Garoli’s concept is the fact that it’s a ~12:1 scale model. The work is pretty exquisite, even if you don’t agree with the concept’s ethos.

Is Suzuki Reviving the Katana and Gamma Names?

Signs of life are starting to trickle out of Hamamatsu, as Suzuki finally seems to be working on new models for our riding pleasure. First, it was the news that the turbocharged Suzuki Recursion concept is likely to go into production, and now it’s that the Japanese OEM is reviving iconic names from its past: Katana and Gamma. Suzuki has re-registered the Katana name & logo with both the European and American trademark offices, while the Gamma logo has been re-registered in the EU. What this means precisely in terms of future models is up for debate. As for the name Katana, the evidence might already be in front of us with the Recursion concept. The Suzuki Katana line started life as a performance-oriented machine, and slowly saw its name watered down into the sport-touring segment.

MV Agusta Gets €15 Million Loan for New Business Plan

Good turns for MV Agusta, as the Italian motorcycle manufacturer has secured a €15 million loan from SACE and Banca Popolare di Milano (BPM). The loan, which was issued by BPM and guaranteed by SACE, will go towards MV Agusta’s foreign growth plans, namely the company’s strengthening of its US business, and its push into Brazil and Southeast Asia. The more business-speak version of that statement is that MV Agusta will use the €15 million to implement the company’s 2014-2018 business plan, which has the company expanding its product range and penetrating into “high-potential” markets.

Spy Photos: Ducati Scrambler Caught Testing

06/11/2014 @ 3:51 am, by Jensen Beeler30 COMMENTS

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It seems that no sooner did Ducati tease us its upcoming Scrambler model, than the Italian motorcycle maker was busy sound-testing its latest machine for road homologation.

Luckily, we have some spy photos from that event, and not only do we get to see what the near-finished form of the Ducati Scrambler looks like, but we also get a glimpse into what has to be the most ridiculous looking tests we have ever seen.

Unless we missed the part where the 2015 Ducati Scrambler will operate as a submersible, in addition to its expect on/off-road capabilities, the photos attached here (two more after the jump) show the great lengths that manufacturers must go to in order to pass all the stringent government protocols for motorcycles.

MotoGP: Ducati Corse Completes One-Day Test at Mugello

05/13/2014 @ 12:25 am, by David Emmett5 COMMENTS

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While the World Superbike riders were busy at Imola, Ducati’s MotoGP team was making use of their freedom from testing restrictions to try out a few things ahead of the Italian round at Mugello. Andrea Dovizioso and Cal Crutchlow were present for the factory Ducati team, as was official test rider Michele Pirro, while Andrea Iannone was circulating on the Pramac bike.

The two factory men had a new chassis to test, according to GPOne.com, though the frame was not radically different to the item they have raced so far. The new chassis did have a greater range of adjustment, something which the factory felt was needed as their riders had been operating at the limits of the current frame’s adjustment.

Monday Summary at Jerez: Engine Braking, Soft Tires, & Beating Marquez

05/06/2014 @ 12:37 am, by David Emmett5 COMMENTS

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The first MotoGP test of the season at Jerez is a tough one for the factories, coming as it does after three flyaway races on three continents, followed by a one-week hop back to Europe. Teams and engineers are all a little bedazzled and befuddled from all the travel, and have not had time to analyze fully all the data from the first four races of the season.

It is too early in the season to be drawing firm conclusions, and crew chiefs and engineers have not yet fully exhausted all of their setup ideas for fully exploiting the potential of the package they started the season with.

As a result, they do not have a vast supply of new parts waiting to be tested. The bikes that rolled out of pitlane on Monday were pretty much identical to the bikes raced on Sunday. The only real differences were either hard or impossible to see. Suspension components, rising rate linkages, and brake calipers were about as exotic as it got.

The one area where slightly bigger changes were being applied was in electronics strategies, with Yamaha and Honda working on engine braking, and Honda trying out a new launch control strategy. That new launch control system did not meet with the approval of Marc Marquez, however, and so will probably not be seen again.

Most of the teams spent their day revisiting things they had tried briefly during practice, but not really had time to evaluate properly. That paid dividends for Movistar Yamaha’s Jorge Lorenzo and Monster Tech 3’s Pol Espargaro, both of whom tried out the softer of the two tire options available.

MotoGP: Lap Times from the Jerez Post-Race Test

05/05/2014 @ 2:27 pm, by David Emmett4 COMMENTS

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Marc Marquez was the fastest man at the Jerez post-race test, setting a quick lap early in the day which would not be beaten. The Repsol Honda man had a big gap to Jorge Lorenzo for most of the day, but the Movistar Yamaha rider closed the gap to just over a quarter of a second by the end of the day.

Valentino Rossi ended the day in 3rd, after a late lap put him ahead of Dani Pedrosa, who, like Marquez, stopped testing earlier in the afternoon.

Alvaro Bautista was the fastest of the satellite Hondas, leading Stefan Bradl by a fraction, the LCR Honda man being the last rider within a second of Marquez. Pol Espargaro was quickest of the Tech 3 riders, while brother Aleix was sandwiched between Pol and Bradley Smith.

Kevin Schwantz Tests Suzuki XRH-1 MotoGP Bike at COTA, While Randy De Puniet Matches Pace of Open Bikes

04/16/2014 @ 3:32 pm, by David Emmett17 COMMENTS

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Suzuki’s MotoGP test team took advantage of the presence of the MotoGP paddock at Austin to plan a test directly after the Grand Prix of the Americas.

Under the watchful eye of team manager Davide Brivio, the team planned to have test rider Randy De Puniet put in three days of testing at a circuit, as the team had not yet tested the Suzuki XRH-1 at COTA, in a bid to gather more data ahead of their return to the series in 2015.

Unfortunately for Suzuki, very heavy hail and thunderstorms made testing extremely difficult on Monday, leaving the track very dirty and much slower than it had been for Sunday’s race. But testing resumed in earnest on Tuesday, with Randy De Puniet running through testing electronics and another back-to-back test of the two chassis options Suzuki has been working on.

MotoGP Sepang (2) Test – Day 3 Summary: Pedrosa Dominates & The Rest Fight Over the Spoils

02/28/2014 @ 6:26 pm, by David Emmett19 COMMENTS

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The big news on the final day of testing at Sepang was not what was happening on track, but rather what was happening off track. The announcement – trailed here and all around the media since early January – that Ducati would switch to the Open category was the talk of the paddock…and social media…and bike racing forums…and biking bars around the world, I expect.

Even though we knew this was coming, it is only now becoming clear just how much of a game changer this decision is.

The announcement was timed curiously, made at the end of the day when the bosses of Yamaha and Honda had already left the circuit and were unavailable to the press. Likewise, the press room had largely emptied out. It appeared to have been made to minimize the impact, especially on the other manufacturers.

Honda and Yamaha now have a couple of days to gather their PR might and put together a carefully worded position on the move by Ducati, which will both give the impression they are entirely disinterested in what Ducati have decided to do, while at the same time exuding a vague air of disapproval. Expect to see the verb ‘to disappoint’ in various conjugations.

On track, however, the situation was largely unchanged from the last couple of days of testing: interesting names at the top of the timesheet, belying the utter dominance of the Repsol Hondas, in the person of Dani Pedrosa. Valentino Rossi was the fastest man on the day, and leaves as the fastest rider of the test, pleased with the progress they have made.

But dig deeper, examine the times set during the long race simulations, and Dani Pedrosa comes out streets ahead, half a second or more quicker than the competition. Pedrosa’s average pace is faster than any other riders best lap on their long run.

Ducati Will Compete in MotoGP under the Open Option

02/28/2014 @ 2:51 am, by Jensen Beeler11 COMMENTS

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After assessing its position during the two Sepang tests, Ducati Corse has decided to enter the 2014 MotoGP Championship under the “Open Class” rules, which means the factory Ducati team will have more fuel, more engines, and more importantly no engine development freeze for the 2014 season.

In exchange for those advantages, Ducati Corse will be forced to use the Magneti Marelli ECU package supplied by Dorna, rather than the company’s factory-developed electronics.

Explaining its decision, Ducati says that “after carefully considering the two options, [Ducati] has decided that the most suitable one for the current needs of the Bologna-based manufacturer is the Open one, which gives the possibility to the race department to continue the development of the bike and the engine throughout the entire season.”

MotoGP Sepang (2) Test – Day 2 Summary: The Old New Tire, Lorenzo’s Lamentations, & Ducati’s Future (Again)

02/28/2014 @ 1:37 am, by David Emmett2 COMMENTS

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A cleaner track made for better times at the second MotoGP test at Sepang on Thursday, but conditions remain far from ideal. The track was still greasy, and the added heat made the situation worse. That meant the track remained empty for large parts of the day, the riders waiting for temperatures to come down at the end of the day.

When the riders did go for their fast laps, the usual suspects raised their heads. Aleix Espargaro was quick, Alvaro Bautista was quick, but if anyone was in any doubt about where the real power lies on the MotoGP grid, Dani Pedrosa quickly disabused them of their misconceptions.

The Repsol Honda man posted two scorching laps, faster than anyone else was capable of riding. At nearly three tenths of a second, the gap was convincing. When Dani Pedrosa decides to exert his authority, the world listens. Especially when his teammate is absent.

Pedrosa spent the day working on the front of the Repsol Honda, and deciding on which of the two chassis to use for the rest of the year.

The quicker of the two options was also less forgiving under braking, meaning Pedrosa elected to pursue the slower of the two frames. Sacrificing a little bit of speed for more stability and less effort to ride seemed like a suitable trade off.

But the talk of the second day of the test was not Pedrosa’s speed; that is taken as a given. The biggest talking point of day two was the lack of speed from Jorge Lorenzo. The factory Yamaha rider ended the day down in ninth spot, sandwiched between the two Tech 3 bikes of Pol Espargaro and Bradley Smith.

He was over a second slower than Pedrosa, the biggest gap since the rain-hit race at Le Mans last May. Worse still, he was the fourth-fastest Yamaha, with the Open Yamaha of Aleix Espargaro and the factory bikes of his teammate Valentino Rossi and Tech 3’s Pol Espargaro ahead of him.

His problem is simple: he cannot get the new rear tire to work. Whatever they do to the bike, Lorenzo simply has no grip, and no confidence.

MotoGP Sepang (2) Test – Day 1 Summary: The Tire Pendulum Swings Against Yamaha & Ducati’s Open Future

02/26/2014 @ 10:49 pm, by David Emmett13 COMMENTS

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If the first Sepang test threw up a few surprises, the first day of the second test turned into a bit a shocker. Anyone putting money on Alvaro Bautista, Aleix Espargaro and his brother Pol being the top 3 at the end of the first day would very, very rich indeed.

Though all three had good reason to be further up front – Bautista has a new rear shock from Showa which is a big step forward, Aleix has been fast throughout, and Pol has the new seamless gearbox from Yamaha – their speed should not be seen as presaging a revolution in MotoGP.

A dirty track, and several riders not chasing times gave the trio a chance to shine, which they seized with both hands.

Sepang MotoGP Test (2) Preview – Intrigue Abounds Despite a Missing Marquez

02/25/2014 @ 11:34 pm, by David Emmett5 COMMENTS

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MotoGP returns to the track at Sepang in just a few hours, and the second test at the Malaysian circuit offers just as much intrigue as the first did. Interest at Sepang 2 centers on notable absentees, Ducati’s plans, and progress made so far. There is much to watch in Malaysia.

One thing we know for sure. Marc Marquez will not be the fastest man at the second Sepang test. The reigning world champion dominated the first test at the beginning of the month, but a training crash saw him fracture his right fibula.

Even in adversity, Marquez’s luck held, the injury being relatively quick to heal, the bone not being displaced. He will definitely be back in action at the first race of the year in Qatar, and he could possible attend the Bridgestone test at Phillip Island early next week, but he will be forced to miss Sepang 2.

With Marquez out, others will have a chance to shine, though the question of how any times set would hold up if the Repsol Honda man had been present will remain. Nobody had an answer to Marquez’s pace at the first test – especially when you compare his race pace on long runs – and his rivals will have to drop well under the two-minute mark to make an impression.

Marquez’s absence leaves the burden of testing in the Repsol Honda team to Dani Pedrosa. The Spaniard had a relatively anonymous first Sepang test, working quietly while never stamping his authority on the test.

Work will continue on seeking more corner speed for the Honda RC213V, retesting the new chassis tried at the start of the month, and giving the latest rear Bridgestone tire another workout.