Two interesting things to note today: 1) the internet is an endless source of entertainment, especially when MotoGP Champions take to social media like Facebook & Twitter, and 2) when Jorge Lorenzo starts dressing up like Kid Rock, we can finally see how ridiculous us Americans must look to other people of the world. Observations on life aside, Lorenzo appears to have quietly picked up sponsorship with Rockstar Energy Drink, which resulted in this photo being sent out to his Twitter followers.
Ducati Corse is slowly becoming the Lord of the Rings in MotoGP — bringing together some of the largest brands outside of the industry into the pinnacle of motorcycle racing. Already announcing Mercedes Benz’s tuning house AMG as its official car sponsor to the Marlboro Ducati MotoGP team, Ducati announced ahead of today’s start to the Wrooom event that apparel company Diesel would be added to the team’s rostrum of sponsors.
The maker of tight skinny jeans and other fashionable items, Diesel will be adding its “Made in Italy” brand to Ducati’s Italian bikes, and will also supply the Ducati Corse team with apparel for the 2011 season, which we can also only imagine will be made available to the public as well with a modest mark up on the not so modest base prices. Still say what you will about Italians and their fashion, one thing remains impressively true: Ducati is crushing it right now when it comes to finding dollars to go race in MotoGP.
After winning the MotoGP Triple Crown: The Rider, Team, and Manufacturer Championships, the factory Yamaha team finds itself in a difficult position looking for a title sponsor for next year. After Valentino Rossi’s departure to Ducati Corse for the 2011 season, Fiat, the team’s sponsor from 2007 until recently, dropped the Yamaha squad after its loss of the Italian rider (Fiat had long been associated with Yamaha because of the company’s desire to woo Rossi into the Ferrari Formula 1 team…that and the Italian helps sell the Italian made cars).
Perhaps under-appreciating the value of having Rossi on board a Yamaha bike in 2011, the tuning fork brand has now been left scrambling for a marquis name to help foot the bills for the next season. Despite having the reigning MotoGP World Champion Jorge Lorenzo and Rookie of the Year Ben Spies, deals with Petronas, Telefonica, and AirAsia have failed to materialize, despite lengthy rumor, meaning Yamaha’s corporate Blue/White livery might be spotted in Qatar (something reserved usually for non-sponsored wild card riders).
The masked crusader has left Moto2, as Antonio Banderas’ Jack&Jones team has lost its marquee sponsorship. With no way to fund the team, this move by Jack&Jones leaves Kenny Noyes and Gabor Talmacsi high and dry for a ride in the 2011 season. Unless Noyes can find another ride in the four months leading up to the start of next season, Moto2 will be out its only American rider. Noyes had mediocre results during the 2010 season, finishing 24th in the Moto2 World Championship, with some Moto2 commentators attributing that result to his Harris chassis, which wasn’t on par with the FTR, Moriwaki, and Suter packages.
Announced last night at the L.A. Auto Show, Ducati and AMG (Mercedes-Benz’s tuning house) have formed a partnership between the two brands the will first manifest itself by having the German car tuner sponsoring the Italian company’s MotoGP team. Rumored for over a month now, this announcement finally puts to bed the speculation that Fiat would sponsor Ducati now that Valentino Rossi has joined the Rosso Corse team, and is also the first official sponsorship announcement for Ducati Corse’s 2011 season.
With Rossi healing his wounds back in Italy, Nicky Hayden was on hand for the event with a Ducati Diavel and Mercedes-Benz CLS 63 AMG on stage with him. Asked what he thought about the partnership, Hayden replied, “Well, if this is my company bike and this is my company car, I’d say I’m doing pretty well.” We’d tend to agree.
After declaring its intention to field a three-man team in the 2011 MotoGP season with riders Dani Pedrosa, Andrea Dovizioso, and Casey Stoner, HRC went immediately into circles about how it would pull-off such an arrangement when the money to finance a larger factory squad did not materialize. Exploring avenues that would see a second, single-bike, factory team (rumored to be sponsored by Red Bull) centered around Andrea Dovizioso, Honda also tried to stick the Italian rider inside the Gresini Honda satellite squad (with the promise of factory support), but both efforts came to no avail.
With Dovizioso holding his ground, and Honda bound by a contract, questions regarding how the Japanese manufacture would handle its predicament were a common source of conjecture in the MotoGP paddock. This speculation has finally come to a conclusion though, as HRC has announced it has secured Andrea Dovizioso in the factory team for 2011, which will will continue to be sponsored by Repsol Honda.
For the 2010 World Superbike season, Aprilia is looking to build upon their successful 2009 season, which saw Max Biaggi finishing 4th despite the RSV4’s first outing in WSBK racing. While the 2009 factory Aprilia team ran no title sponsorhip, that’s all set to change in 2010 with the announcement that Italian airline Alitalia will be headlining on the teams livery.
If that title didn’t illicit a “huh?” from you, then let us be the first to say the MotoGP rumormill has kicked it up a notch now that we’re about a third of the way through the 2009 season. The first rumor up to bat is the talk that Red Bull, the maker of the energy drink with wings, is looking to sponsor a MotoGP team. Early speculation places Red Bull flying into premiere motorcycle racing with the factory Honda team, which is currently Repsol Honda.
That brings us to our next rumor in this double-header, Repsol is rumored to be considering a move to Yamaha next year. Displeased with the performance Honda has given them in bringing a Spanish MotoGP Champion into fruition, the Spanish Oil company is looking for new tune at the Piano making company. More bizzaro after the jump.
Today is a double Brammo day. Earlier this morning we teased you with a picture of the Brammo TTR in race trim. You may have noticed two things. 1) The bike is green…kind of like the Hungry Hunter, and 2) Best Buy is sponsoring it. We don’t mess with giant men that have brussels sprouts growing on them, so this article will solely focus on the latter of the two observations. More pictures after the jump.
You may remember that Petronas inked a three year deal with Fiat Yamaha, sponsoring the Rossi/Lorenzo duo in MotoGP. While Petronas has worked with Yamaha for eight years in a variety of fields, this marks their first collaboration with them in MotoGP, and it is costing them a pretty penny: $24 million for three years, or $8 million a year. For this sum, Petronas branding will appear on the Fiat Yamaha team’s bikes, equipment, and uniforms. Looking closer at the deal we see how large of a deal this is when compared to other similar sponsorships in MotoGP, while also at the same time, how the actual sum paid might be much less than $24 million.