Kawasaki Ninja H2R – Officially 300hp of Hyperbike

It is finally time for the Kawasaki Ninja H2R to become officially official. No more teaser videos with weird chirps, no more fake news stories for pageviews, no more leaked photos (x2)…now we finally get to see what all the hype is about with this hyperbike. Though now that the time is here, it is hard to say something new about the 2015 Kawasaki Ninja H2R that hasn’t already been said. Rebirthing a name that is synonymous with the original superbike war between the Japanese manufactures, Kawasaki has reinstated an old game, and made a bold first move. At the heart of the new Ninja H2R is a supercharged 998cc inline-four engine which produces 300hp horsepower. You did not read that figure incorrectly.

OMG: Leaked Hi-Res Photos of the Kawasaki Ninja H2R

In five hours the Kawasaki Ninja H2 will officially debut at INTERMOT…of course, the internet waits for no motorbike. In addition to the first leaked photo we brought you, we now have a bevy of high-resolution images of the Kawasaki Ninja H2R, the racing sibling to the H2. The Kawasaki Ninja H2R makes an incredible 300 horsepower from its 998cc inline-four engine, a number that is achieved by the H2 & H2R’s centrifugal supercharger. That figure is much larger than some publications were reporting from their “sources” inside Kawasaki — or were just fabricating wholesale to get pageviews. From the photos, we can see that the H2 & H2R use a trellis frame, carbon fiber fairings, and single-sided swingarm, three things you don’t usually see on a Kawasaki sport bike.

Brammo eCruiser & Other Models Spied in Investor Pitch

Brammo continues to build upon its war chest of investment, and has turned to crowd-funding site EarlyShares for help in that regard. The site is targeted towards Angel-type investors, and is along the lines of a Kickstarter-style site for the wealthy and investment-minded. The news that a company like Brammo is looking to raise more capital is nothing new, nor is it terribly noteworthy, but the documents provided to EarlyShares investors are certainly worth chewing on by two-wheeled enthusiasts. Perhaps the most interesting aspect is a diagram of Brammo’s planned model lineup, which briefly appeared on EarlyShares; and among other things, shows an eCruiser model from the Oregonian company. Boom goes the dynamite.

Review: Dainese Made to Measure Leather Racing Suit

Do you ride like Valentino Rossi, or maybe just want to look like him? I ask, because that’s the premise behind Dainese’s Made to Measure program. Giving everyday riders the same opportunity and attention to detail as the company’s sponsored racers, who compete at the heightest level of the sport, Dainese’s Made to Measure program allows you to order custom-fitting racing leathers, jackets, and pants from the trusted Italian brand. The following is my experience in making a race suit with the Italian company’s custom apparel program, and since the bulk of Made to Measure orders are custom racing suits, it seems an appropriate measure for its service.

Electric Supermoto Coming from KTM Too?

We already showed you KTM’s two electric dirt bike models, the KTM Freeride E-XC and KTM Freeride E-SX, which feature a 21hp / 31 lbs•ft electric PMAC motor and a swappable 2.6 kWh lithium-Ion battery pack. The models represent KTM’s rethinking on its electric range, especially when it comes to the current limitations of electric motorcycles, and what the current state-of-technology is in this space. While the new Freeride E-XC & E-SX show KTM is moving in the right direction, the two models didn’t do a lot for our asphalt-loving hearts here at A&R. Never fear though, as rumors from Italy’s Moto.it peg a supermoto version will debut at INTERMOT.

The Most Ridiculous Thing I’ve Ever Seen in This Industry

I have seen a lot of things in the motorcycle industry since I started Asphalt & Rubber, but never before have I seen something like this. During the autumn months, it is not uncommon for A&R to receive tips about new motorcycle models that are about to debut, and today was seemingly no different. This morning we got an enthusiastic email from a purported regular reader (make that two readers now), asking why we weren’t covering the leaked details on the supercharged Kawasaki H2, which were apparently “going viral” all over the internet, as the email told us. Like any good editor though, I dove into the story deeper. What I found has me supremely worried.

More Details on the Updated 2015 BMW S1000RR

I have to say, I really like the cut of BMW’s jib. Instead of making us dance through a social media bonanza of teasers and trickle-down motorcycle specs, the German company just publishes a press release with what it plans on changing for the 2015 BMW S1000RR. As loyal readers will know, we caught the updated S1000RR out testing last month, which showed a number of subtle cosmetic and system changes to the machine. BMW Motorrad has now clued us into what those changes are, namely a revised chassis geometry. From our spy photos, we know that the S1000RR will also get the HP4’s dynamic damping control (DDC) suspension, as well as new exhaust.

Ducati Owners: You Are Not Ready for the 1299 Superbike

You would have to be living under a rock not to know about the upcoming Ducati Scrambler, Bologna has made certain of that. But as we surmised in our analysis of Scrambler’s marketing, Ducati is due to update the Panigale as well for the 2015 model year. That educated guess, it seems has been proven correct, at least in part. While Borgo Panigale will continue to sell its namesake Ducati 1199 Panigale, the Panigale R model will be replaced for 2015 by the new 1299 superbike. As such, the 1299 will be Ducati’s consumer-facing machine for its World Superbike program — a project that has been greatly affected by WSBK’s intake restrictions for v-twins — thus race teams can expect an upgraded RS15 as well to be coming forth.

Ducati 1199 Streetfighter Concept by Shantanu Jog

One of the reason we show concept sketches here on Asphalt & Rubber is to help churn the imagination of our more creative two-wheeled brethren, so it warms my soul a little bit when a reader sends me something they’ve produced, which is due in part to their daily A&R patronage. As such, A&R reader Shantanu Jog sent us these sketches he did of a 1199-based Streetfighter. As good Ducatistas will know, the chassis of the Panigale creates some challenges for a fairing-less machine, and then there is the whole thing about how the Ducati Streetfighter as model never really sold well for Borgo Panigale. Still, for those who like their superbikes with a little less plastic, the idea of an 1199 Streetfighter is certainly appealing.

BMW Confirms New S1000RR Will Debut at INTERMOT – Two More New Bikes to Debut at EICMA

We already know that BMW Motorrad has a bevy of new machines coming out for the 2015 model year, and now the Germans are ready to admit as much. Confirming that a new BMW S1000RR superbike will debut at the INTERMOT show, BMW has also teased that two more new models will also debut at EICMA. From the spy photos that we obtained, we know that the 2015 BMW S1000RR features modestly updated bodywork, a restyled exhaust, and likely features a mild engine reworking. We will have to wait a couple more weeks to get the full details though, but expect a modest hp boost, semi-active suspension, and the Bosch MSC cornering-ABS system as standard — much like the BMW HP4.

Welcome to Twitter Casey Stoner

02/28/2012 @ 11:20 am, by Jensen Beeler13 COMMENTS

Welcome to Twitter Casey Stoner Casey Stoner like a boss 635x421

Not too long ago I gave a presentation at the San Francisco Dainese Store about MotoGP & social media, and one of the interesting points that came up from the discussion was the fact that Casey Stoner did not have a Twitter account. With former-World Champions Jorge Lorenzo and Valentino Rossi racking up 400,000 & 600,000 follower respectfully, the current-MotoGP World Champion was voiceless in the online space, which only fueled further the perception that Stoner’s interests in MotoGP resided only with racing on Sunday afternoons.

HRC Makes the Comparison: Stoner vs. Rossi

02/07/2012 @ 4:17 pm, by Jensen Beeler36 COMMENTS

HRC Makes the Comparison: Stoner vs. Rossi stoner rossi inforgraphic HRC twitterIt may still be the pre-season, but the banter regarding MotoGP on Twitter is certainly getting us ready for the start of the 2012 MotoGP Championship. Sending out a simple infographic this morning with the message, “this picture says it all,” HRC’s official Twitter account posted some interesting statistics that compared Repsol Honda rider Casey Stoner to Ducati Corse’s Valentino Rossi.

Breaking down Stoner’s win percentage over the past five years, the results of course paint an interesting picture. Of course the image “didn’t say it all” as the reaction on Twitter is about what you’d expect from a world widely divided by international boundaries. This of course lead to the image’s immediate removal, but alas nothing truly dies in the digital age.

In case you aren’t already aware, Valentino Rossi is a nine-time World Champion, and also happens to be the favorite son the of MotoGP Championship. Casey Stoner on the other hand…well, the Australian has at best a tumultuous relationship with the public. Naturally, backlash ensued, and HRC finally removed the graphic from its Twitter account.

Asserting that it was all in good fun and simply pointing out some statistics about the last five years, HRC surely was trying to bolster Stoner’s record, and remove the Repsol Honda rider from the “Most Underrated” list in MotoGP — a hard thing to do, even on the heels of a World Championship.

Valentino Rossi Finally Joins the 21st Century & Twitter

10/11/2011 @ 9:00 pm, by Jensen Beeler19 COMMENTS

Valentino Rossi Finally Joins the 21st Century & Twitter Wheres Valentino Rossi crowd Scott Jones

For being a motorcycle mega-brand in his own right, Valentino Rossi has been slow to adapt to this crazy new thing called the internet. A series of tubes, the internet has been a remarkable breakthrough on a variety of levels, changing the paradigm of how we eat, sleep, and waste our lunch breaks at work. Helping teenage girls gossip about their latest crushes, aiding in the massive distribution of pornography to middle-aged men who hide in their basements from their wives and children, and allowing no-talent journalistic hacks to masquerade around as proper motorcycle journalists, there is literally no telling how the internet will change our lives next, and what industries it will turn on their head.

Well get ready for another shockwave ladies and gentlemen, as the G.O.A.T. himself, Valentino Rossi, has hopped on this interweb bandwagon with full 0 & 1 force, first by finally creating his own official website, and now by signing up for a thing called Twitter. Tweeting, twatting, twittering so far in only Italian, Rossi was one of the last hold-outs of MotoGP riders to embrace the micro-blogging service (Randy de Puniet just got on Twitter this week too we might add. Thanks Lauren). Rossi’s move is sure to create a stir with the VR46 crowd, as his legion of fans can now take time out from their busy days of lathering neon yellow paint all of their bodies, and hang onto every one of Rossi’s 140 character messages.

So far, Rossi has tweeted about go-karting, his injured finger, and traveling to Melbourne. We wait with bated breath to see what photo the nine-time World Champion first tweets from his account. Bellissima.

First Glimpse of the Ducati Desmosedici GP11

01/12/2011 @ 3:59 am, by Jensen Beeler6 COMMENTS

First Glimpse of the Ducati Desmosedici GP11 First Glimpse Ducati Desmosedici GP11 635x474

Remember the good old days when the print saturated media that cover MotoGP would take months to show us the first photos of the new season’s race bikes? If a magazine wasn’t on its game, there used to be a good chance you’d get your first glimpse of a team’s new race livery at the season opener before you’d see it in your next issue of (insert publication name here).

Well the internet is changing all that, and now do we not only get near-live coverage of Ducati & Ferrari’s Wrooom event with press releases and media photos, but tools like Facebook and Twitter are adding a dimension to the experience that not only brings us information and media faster, but adds an element of depth to the single-perspective reports we’d normally receive.

Such is the case with Valentino Rossi’s Ducati Desmosedici GP11 race bike (first teased here), as MotoGP commentator Toby Moody snapped this camera phone photo of the bike as it was being carted around at Wrooom. Neon seems to be the name of the game, which is probably due to a combination of making the bike TV ready (there’s an interesting discussion on Wikipedia about how the standard Rosso Corsa red color scheme has changed over the years because of TV quality and saturation), and integrating Valentino Rossi’ unhealthy obsession with the color neon yellow into the Ducati Corse style. A shot of Nicky’s bike awaits you in the gallery after the jump.

Jorge Lorenzo Goes Rockstar

01/10/2011 @ 1:22 pm, by Jensen Beeler11 COMMENTS

Jorge Lorenzo Goes Rockstar Jorge Lorenzo Rockstar

Two interesting things to note today: 1) the internet is an endless source of entertainment, especially when MotoGP Champions take to social media like Facebook & Twitter, and 2) when Jorge Lorenzo starts dressing up like Kid Rock, we can finally see how ridiculous us Americans must look to other people of the world. Observations on life aside, Lorenzo appears to have quietly picked up sponsorship with Rockstar Energy Drink, which resulted in this photo being sent out to his Twitter followers.

Aprilia Continues to Fail So Hard at Social Media

12/21/2010 @ 2:21 pm, by Jensen Beeler49 COMMENTS

If one were to grade the marketing efforts in the motorcycle industry, you’d be hard pressed to hand out a grade better than a B- to one of the major OEMs. While some companies have produced some brand value, carved out a defensible niche for themselves, or caught on to this whole internet fad thing, none of the OEMs really do a bang-up job of hitting all the standard marketing best practices.

If we had to single out one company that needs a letter sent home to mom, it has to be Aprilia, as the Italian company constantly proves itself to be the pants-on-head retarded (sorry Sarah Palin) window-licking moron (sorry again Sarah Palin) paste-eating buffoon (we’re not sorry for that one) of motorcycling media. Report card: F with a “does not play well with others” note attached.

What Do You Tweet When You Win the FIM MotoGP World Championship?

10/11/2010 @ 3:03 pm, by Jensen Beeler15 COMMENTS

What Do You Tweet When You Win the FIM MotoGP World Championship? Jorge Lorenzo MotoGP World Champion 635x448

One of the great things about Twitter is that it often gives you unfiltered access to people who generally have several layers of public relations officers between them and the fans. No stranger to the interwebs, Jorge Lorenzo is probably one of the most avid Twitter users in the MotoGP paddock, blasting out a steady stream of tweets during a race weekend. So what does the Spanish rider send out to his followers after clinching the MotoGP Championship? Stay classy Jorge.

Who Says Lorenzo Doesn’t Have a Sense of Humor?

09/22/2010 @ 6:06 am, by Jensen Beeler7 COMMENTS

Who Says Lorenzo Doesnt Have a Sense of Humor? Jorge Lorenzo twitter message 560x395

Be careful the next time you heckle a MotoGP rider on Twitter, because they might just respond. Such was the case when a fan chastised Lorenzo, who was upset about his performance during the Aragon GP. Catching the attention of Lorenzo, the fan promptly found himself on the wrong end of a retweet from the Spanish rider. Zinger! Thanks for the tip David!

Source: Jorge Lorenzo (Twitter)

Splitsville: Ad Agency Carmichael Lynch & Harley-Davidson to Part Ways

08/31/2010 @ 7:52 pm, by Jensen Beeler18 COMMENTS

Splitsville: Ad Agency Carmichael Lynch & Harley Davidson to Part Ways harley davidson screw it lets ride

Carmichael Lynch, the ad agency behind Harley-Davidson’s “Screw it, Let’s Ride” campaign, has just announced that it will be parting ways with the Milwaukee motorcycle manufacturer. In a pair of “it’s not you, it’s me” press releases, the two companies, which have partnered together for the past 31 years, cite different reasons for their mutual departures.

Harley-Davidson CMO Mark-Hans Richer said in the company’s statement that, “our strategies have been moving away from a singular consumer target and a one-size-fits-all agency solution. Rather than accept this new reality, Carmichael Lynch chose a different path and we respect that.” Meanwhile according to Advertising Age,  President of Carmichael Lynch Doug Spong said that, “Our agency leadership came to the consensus that we’ve taken the Harley-Davidson brand as far as we can. It’s in our best interest to part ways.”

We just think that Harley-Davidson is on Step 1 of our three part strategy on How to Save Harley-Davidson.

Send Your Well Wishes to Valentino – Yamaha Adds “Support Rossi” Tab to Facebook Page

06/08/2010 @ 10:07 am, by Jensen Beeler1 COMMENT

Send Your Well Wishes to Valentino   Yamaha Adds Support Rossi Tab to Facebook Page Valentino Rossi Facebook 560x373

Yamaha Racing has added a tab on their Facebook fan page that allows fans to send Valentino Rossi their support while the Italian GP rider recovers this week in the hospital.

Clearly Valentino Rossi is a huge part of the current MotoGP racing landscape, and has fans all around the world who wish to see the Champion return to MotoGP as soon as possible.

Yamaha is also one of the most media savvy manufacturers in the paddock, so it’s no surprise they’re using social media like this to connect Rossi to his fans while he’s in the hospital.

Follow this link if you wish to send Valentino Rossi a “get well” message on Facebook.