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For the new model year, Moto Guzzi is bringing three variations of its V7 line to the United States with includes the 2013 Moto Guzzi V7 Stone, 2013 Moto Guzzi V7 Racer, and 2013 Moto Guzzi V7 Special. Based around the Italian company’s revised 750cc 90° longitudinally mounted v-twin motor, all three models also sport a cardan-shaft drive and double-cradle “Tonti” frame, for that classic Guzzi retro look.

The three Moto Guzzi V7 models should be popular with riders who are looking for a throw-back aesthetic, with a bit more modern engineering. That being said, Moto Guzzi has struggled for traction in the US market, due in part to an inadequate supply/support chain, but also because of some confusing marketing and segment placement.

While the Piaggio Group subsidiary struggles to find its identity, we think the company should further explore bikes like the V7, which provides a unique alternative to the standard modern-bike fare, and creates a bit of distance between Moto Guzzi and the rest of the Piaggio Group line-up.

We are big fans of Luca Bar’s imagination and what comes from the stylus of Luca Bar Designs, and today just reinforces that point further. Drafting a Moto Guzzi sportbike concept, Luca has created a very eye-catching design that takes the longitudinal v-twin motor and places it into a modern sportbike chassis.

With the frame design and tail section borrowed from the Aprilia RSV4, the front-end incorporates a Hossack suspension system, instead of the customary fork tubes. The single-sided swingarm is a nice touch, and of course everyone loves carbon fiber bodywork.

It’s been bad year so far for motorcycle industry CEO’s in the United States, as we hear the Piaggio Group is having a shake-up of their own. After six years with the Italian company, Paolo Timoni is stepping down from his position as President & CEO of the Piaggio Groups Americas office, and will be replaced by Miguel Martinez. Martinez is the former General Manager of Piaggio Spain, and will report directly to Stefano Sterpone, Executive Vice President EMEA & Americas 2-Wheeler Sales & Marketing.

While Norton Motorcycles finds itself currently in the middle of a relaunch period, having recently resurrected the brand at its Donington Park headquarters, being widely rumored to contend in MotoGP for the 2012 season, and just a month ago announcing that it would return to the North American motorcycle market, more changes seem in store for the historic British company. Announced today was the surprise move that sees famed South African motorcycle designer Pierre Terblanche moving from Piaggio, where he was working on revamping the Moto Guzzi line, to Norton Motorcycles.

The North American distributor for the Piaggio Group (PGA) has released pricing and availability info for the company’s 2011 range of motorcycles and scooters for the Aprilia, Moto Guzzi, Vespa, and Piaggio brands. While most of the scooters are immediately available, many of the big bikes will come in the first half or middle of 2011. Noticeably absent from the pricing and availability sheet are the 2011 Aprilia Tuono V4 R & 2011 Aprilia RS4 125, but the 2011 Aprilia RSV4 Factory SE ($22,499 MSRP/mid-2011) is listed along with the base model RSV4 R ($15,000/mid-2011). Check after the jump for a full breakdown of prices and availability times.

After moving its Canadian distribution to its United States office last year, the Piaggio Group is pledging to improve its Canadian dealer network and customer relations. The move out of Canada, which reportedly has spurned law suits, is just one example of the major problems Piggio is experiencing in North America, as even the United States office isn’t exactly known for its great dealer support and customer service (just ask your local Aprilia owner how long it takes to get replacement parts).

The Piaggio Group is reporting an 11.2% increase in its first quarter 2010 sales across its motorcycle and scooter subsidiaries compared to last year’s numbers. The group netted  €2.9 million for Q1, which is noticable increase from its €4.7 million loss in Q1 of 2009. For motorcycle sales alone, the company saw a 12.4% increase unit sales, with the European market leading the charge.

Spanish moto manufacturer Derbi appears to have built an all electric race bike based on their GPR 125 (shown above). A mysterious YouTube user uploaded a grainy video of a red cloth being ceremoniously pulled from a Derbi sportbike in front of a Derbi branded backdrop. The bike was then shown not-so-silently navigating the tight switchbacks of Parc Motor De Castelloli in Barcelona, Spain and doing it fairly quickly. Video and more after the jump.

In an announcement today by the Piaggio Group, Aprilia has officially abandoned its Moto2 project, and will not be competing in the 250GP replacement series, nor will it be providing race equipment for other Moto2 teams. The main reason for Aprilia abandoning the project is due to the spec-motor rule that sees a modified 600cc Honda powerplant used by all the teams, but as this rule has been known for some time, there is some confusion on why Aprilia waited so long to make this decision.

The Piaggio Group has annouced that it has devised a new business plan for its subsidiary, Moto Guzzi. According to Roberto Colaninno, President of the Piaggio Group, the new business plan will ensure that Moto Guzzi releases a new line of motorcycles during the 2011-2012 model year.

Helping fuel this product line extension will be the investment of €12 million that the parent company plans to dump into Moto Guzzi’s coffers, but the money comes attached with some interesting strings from the European Investment Bank. More on this after the jump.

This week, the Piaggio group, which owns several brands including Aprilia & Gilera released its 2009-2012 strategic plan, where it told investors that the company intends to develop a range of sports bikes with mid-sized engines for the American market.

What that means exactly is fairly vague, as no other details beyond this simple statment were given, “The Group intends to work on the growth of different brand names, also through the development of sport bikes with mid-sized engines.”

Many have speculated that this means that Aprilia will be releasing a 600cc sport bike to go along side its , and that seems like a fairly logical conclusion.

And then, we remembered this rumor from last year, Gilera 600cc Supersport 2009 Fact or Fiction?