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The move to a standard electronics package, both hardware and software, had raised the hopes of fans, teams and organizers that a more level playing field could be established, and costs cut.

The ideal sketched by Dorna and IRTA when the plan first came out has proven to be impossible to achieve. The manufacturers have resisted calls for a completely spec hardware and software package, and so a compromise has been reached.

The ECU hardware and software will be built, updated and managed by official electronics supplier to MotoGP, Magneti Marelli. Factories will be free to choose their own sensors, but those sensors will have to be homologated, and made available to any other manufacturer which wishes to use it at a reasonable price.

Not quite all of the sensors, however. In response to a request by the factories, the inertial platform will remain what is called a free device, i.e. any manufacturer can choose to use whichever inertial platform they like, without first submitting it for a approval to Dorna, or making it available to their rivals at a price.

I should be typing to you from Valencia right now, instead of sitting in my house in Portland, nursing the plate and nine screws that are in my shoulder.

To make matters worse, every time I try to turn a doorknob with my left hand, I’m reminded that my radius is broken at the elbow; and every time I sneeze I remember that my ribs are bruised as well. I’m a bit of mess medically, but getting stronger every day. This job catches up with you sometimes.

That being said, I was ready to cut the cast off my arm and grit my teeth when I got the call last week that Honda had an RC213V-S for me to ride.

For me, some endeavors are worth the pain, and riding the RC213V-S was probably the closest I would ever get to riding a MotoGP bike – that’s the selling point of this particular machine, right? Unfortunately for a number of factors, it was not in the cards.

Regular readers will know that I haven’t been all rainbows and candy canes about the Honda RC213V-S. American Honda knows it too, since they had no qualms telling me as much.

Normally that’s an awkward conversation with an OEM, but this talk was very different. In fact, the coolest part about that exchange was the confidence that Honda has in its GP bike for the streets. You don’t like our MotoGP bike with lights? Give us the opportunity to prove to you how very wrong you are. 

Roughly four years ago, I wrote a story called “The Chrysanthemum and the Sword” that implored the Japanese motorcycle manufacturers to build elements into their brand that went beyond the tangible and into the intangible — I was basically asking these brands to create what motorcyclists call soul.

From that story, I got a number of insightful emails from employees at these Japanese brands, who shared my frustration with the soulless machines their employers were creating. Despite those emails, when the Honda RC213V-S debuted, I was struck by how extensively that message had fallen on deaf ears.

The day of the RC213V-S’s launch, I asked my Facebook followers if the Japanese brand had “just pulled a Honda” on its release Honda RC213V-S – debuting a machine that ticked all the right objective boxes, but failed the most subjective of all tests: my lustful desire to own it.

With just days to go until MotoGP hits the second half of the season, now is a good time to start asking the question who is in the hot seat for the 2015 MotoGP championship. Valentino Rossi leads the title chase by 13 points, but his lead is due more to his terrifying consistency than racking up win after win.

Jorge Lorenzo had a seemingly invincible run from Jerez to Barcelona, but has also finished well off the podium. Andrea Iannone has been brilliantly consistent, but has not looked capable of winning, which is a prerequisite for a MotoGP title.

Marc Márquez struggled in the first part of the season, but a new swing arm and a return to the 2014 chassis has taken the edge off the worst characteristics of the RC213V. Dani Pedrosa, meanwhile, missed too much of the first part of the season to be a factor.

Will Valentino Rossi pull off his tenth MotoGP title? Will Jorge Lorenzo become the first Spaniard to win three MotoGP titles? Or will Marc Márquez pull a rabbit out of the hat and take his third championship in a row? Let us run through the options and weigh the probabilities.

Sunday was a pretty good day for British motorcycle racing fans. The first four finishers in both World Superbike races were British riders, and wildcard Kyle Ryde rode a thrilling and aggressive race to finish on the podium in his first ever World Supersport race.

And yet less than 16,000 spectators turned up to Donington Park to watch the action.

When you factor in the creative mathematics which goes into generating spectator numbers at sporting events (motorcycle racing is not alone in this), and then take a wild stab at the number of attendees on some form of freebie or other, then the actual quantity of punters who handed over cold, hard cash for a ticket is likely to be disappointingly low.

Once upon a time, British fans flocked to Brands Hatch to watch WSBK. Though the claims of 100,000 at the Kent track are almost certainly a wild exaggeration, there is no doubt that the circuit was packed.

Fans thronged at every fence, filling every open patch of ground to watch their heroes in combat. So what went wrong?

No, it’s not April Fools, but it does seem that motorsports in general is evolving into the 21st century. No sooner did A&R run an article about umbrella girls in the MotoGP Championship, then did the FIA World Endurance Championship (WEC) announce that it would do away with scantily clad girls at all its events, including at the historic 24 Hours of Le Mans.

It’s an interesting move by a major series in the four-wheeled world — the effects of which will undoubtedly be tracked by every major racing series around the world.

Will WEC see a drop in male attendance? An increase in female attendance? An influx of new advertisers? Younger viewers? These are all valid and interesting questions.

First debuting a new website before the Qatar GP, it’s clear that Dorna has its social media team out in full-force for the 2015 MotoGP Championship season — the Spanish company finally taking a shine to the online world.

So with all the news coming out of the season-opener at Losail, it is unsurprising that my social feeds are full of posts regarding Rossi’s win, Ducati’s revival, and Dani Pedrosa’s shocking revelation — on top of all the usual fanfare that comes with MotoGP finally restarting.

One story caught my eye in particular though, less for its content, and more for its source. The caption to the story was your typical craftily picked social media headline, designed to illicit clicks and responses from readers. It read: “What would we do without our lovely ?#?MotoGP? girls?!”

It was by the Official MotoGP Facebook page, and it was not referring to the organization’s female racers. Le sigh.

The saying goes that one time is a fluke, two times is a coincidence, but three times…three times is a trend. Looking at Ducati’s last three years of sales (2012-2014), which spans only a 2% margin of growth, by definition one has to conclude that the Italian company is experiencing sales stagnation.

Granted each of the last three years have been record years for the Italian motorcycle company’s sales figures, but each year has been a nudging over the last, seemingly at the cost of Ducati dealers who have found more and more inventory on their showroom floors.

But it shouldn’t surprise Ducati followers to hear the recent departure of Cristiano Silei, Ducati’s now-former Vice President of Sales and Marketing. With Ducati seemingly hitting a wall on expansion and model diversity, Silei’s departure may have been expected in some circles, and certainly all eyes will be on his successor Andrea Buzzoni, to see what he can do with the role.

Is all of this a sign that Ducati has lost its magic, seemingly during the leadership transition from Gabriele del Torchio to Claudio Domenicali? Or is there growth to be had from the Italian brand, now that it is owned by Audi AG? We examine that thought in more detail, after the jump.

Industrial design is not a commonly known, much less well understood, profession. To some it suggests arranging equipment inside factories, to others it means some kind of product engineering. In reality it is the search for, and expression of, human satisfaction in inanimate objects that are mass produced.

That’s quite a mouthful, and to the average person it may sound like jiberish written for some pretentious coffee table book, but it is the truth. At least, it is one version of the truth as seen by the GK Design Group of Tokyo, Japan.

If you ride motorcycles, then you are intimately familiar with the work of this large and internationally respected studio. Since only its second production bike, the indigenously designed YA-1, every Yamaha motorcycle since 1958 has been crafted by GK.

At a time when made-in-Japan meant cheap and poorly manufactured imitation, Yamaha endeavoured to build motorcycles that could capture hearts as much as wallets by using a corporate philosophy they call Kando.

What is the difference between winning in Moto3 and finishing at the back? The glib answer is “about 50 seconds”, but there must be an explanation for that gap.

It is a question which many have pondered, and to which there are few easy answers. Clearly, there is a difference in equipment, level of ability, and the ability of the team to get the set up right. But is there anything we can identify directly?

The one factor which we might be able to see in the lap times is the effect of hard work. Motorcycle racing is (paradoxically) a physically demanding sport, and physical fitness is one factor which a rider has in their own hands. Training, and dedication to training, could be a factor which makes a difference.

It may not be the difference between first and last, but it could well be the difference between finishing in the points and finishing at the very tail end of the field.

In the past decade the ADV segment has been a confusing amalgamation of differing interests, and over that time-period, two distinct groups have boiled to the surface.

First there are the “Long Way Round” hopefuls, who invariably own a BMW R1200GS/A, and seem to be on some sort of perpetual preparation for an African safari, regardless of how much dual-sport experience they actually have.

And more recently, a second group has appeared: those riders who look to these big ADV bikes as more versatile Sport-Touring machines, that have at least some credibility in continuing the trip beyond where the sidewalk ends.

All these riders, and their bikes, have been wedged into a single “Adventure” category, and it has created a bit of confusion for the segment. So, I want to introduce the concept of the “Adventure-Sport” and how it differentiates from the previous “Adventure-Touring” category.

First, let us make some definitions. Adventure-Sport bikes are “middleweight” and “heavyweight” motorcycles, with longer off-road styled suspension. They have an on-road bias, with their 17″ front wheels, and they make sport bike horsepower from their lightweight engines.

Adventure-Sports usually have an abundance of rider aids, which are typically aimed at taming these bikes’ powerful and peaky engines for mixed road conditions.