2015 MV Agusta F4 RC – Varese’s Homologation Special

It’s finally here. After much speculation and teasing, the 2015 MV Agusta F4 RC superbike is finally officially official, with official pictures and official specs to boot. Confirming much of what we already knew, MV Agusta’s spec sheet has the F4 RC making 212 hp with the race exhaust, or 202.5 hp in street trim, while peak torque is 84.8 lbs•ft in either configuration. Thanks to carbon fiber fairings, titanium connecting bolts and exhaust, lithium-ion battery, forged aluminum wheels, and magnesium casings, the MV Agusta F4 RC is 33 lbs lighter than the RR model, with a 386 lbs dry weight. As expected, the 2015 MV Agusta F4 RC is equipped with the MVICS 2.0 electronics system, which includes traction control, ABS, rear-wheel lift control, and quick-shifter.

Yamaha 03GEN-x Concept Is Ready to Get Dirty

If the Yamaha 03GEN-f concept is supposed to be a sport-oriented three-wheeled leaning scooter, then consider the Yamaha 03GEN-x concept its dirty cousin. Based on Yamaha’s leaning multi-wheel (LVM) technology, the Yamaha 03GEN-x take the same idea, but applies it to off-road duty. Laced with a spoke-wheel wheelset, a headlight guard, and tall handlebars, the Yamaha 03GEN-x concept is an interesting take on the dual-sport space. The idea of course is to bring the stability of the LVM concept, as seen on the Yamaha Tricity, to the off-road segment. We’re not sure how the feet-forward scooter sitting position is going to play on rougher trails, but for gravel and fire roads, the 03GEN-x could be a unique style of fun. What do you think?

MotoGP: Aspar Loses “Drive M7″ Sponsorship Before Qatar

It has been a tough day for sponsorship news in the MotoGP paddock. After news earlier of LCR Honda’s title sponsor CWM being subject of a fraud investigation, the Aspar Honda team have lost their title sponsor, Drive M7. The Malaysian energy drink firm have withdrawn their sponsorship of the team on the day before the 2015 season was due to start. According to German language publication Speedweek, the Drive M7 management told team owner Jorge Martinez about the decision on Tuesday night. The decision was a surprise, as it had been expected that the deal would continue in 2015, with both Nicky Hayden and Eugene Laverty riding in Drive M7 testing colors during preseason testing.

Racer Dane Westby Has Died

It’s with a heavy heart that we regretfully inform you of the passing of AMA Pro Road Racing and MotoAmerica racer Dane Westby, who died on Monday night while riding his street bike to his parents’ house in Tulsa, Oklahoma. Early reports say Dane struck a utility pole with his Honda Hawk street bike, and according to a report on RoadRacing World that quoted Westby’s friend and former-mechanic Dustin Meador, the 28-year-old may have been trying to avoid a collision with another vehicle at the time of the crash. After six-seasons in AMA Pro Road Racing’s Daytona SportBike class, where he finished second in the 2012 Championship, Dane was set to start in MotoAmerica’s Superstock 1000 class on-board a Yamahalube-backed Westby Racing Yamaha YZF-R1.

Troy Bayliss Announces Permanent Retirement from WSBK

To paraphrase a little bit, Troy Bayliss is absolutely, positively, for reals this time, never going to race in World Superbikes again, or so said the 45-year-old Australian after he completed the second WSBK race in Thailand on Sunday. Bayliss has been filling in for the injured Davide Giugliano on the Aruba.it Racing – Ducati Superbike factory squad, but it seems the three-time WSBK champion will call it quits here in Thailand. The announcement also effectively squashes rumors that Bayliss would do a couple more races with Ducati, as Giugliano is pegged to be absent for two more rounds. “I’ve had a great time. I didn’t expect to win, it was great to experience it all again but I’ve had my time so I am happy to go home and enjoy my family, and leave it to the young guys,” said Bayliss talking to WorldSBK.com.

China Set to Buy Pirelli for €7.1 Billion

China National Chemical Corp (ChemChina) is set to buy into tire-maker Pirelli, with what is currently a €7.1 billion deal. The move would put the 143-year-old Italian company in Chinese ownership, with ChemChina being the majority and controlling shareholder. ChemChina had planned to offer €15/share to existing Pirelli stock owners, but that number may have to be lifted after a recent rally in the stock’s price. Once the deal concludes though, it is expected that ChemChina will take Pirelli private once the buyout is complete. The impetus for the buyout is that Pirelli’s knowledge making tires would be a huge asset to ChemChina’s current tire production, not to mention that Pirelli’s free production inventory could be used to make other ChemChina products.

The New R1 Would Look Hot in Kenny Roberts Livery

The 2006 Yamaha YZF-R1 LE livery, which was a yellow, black, and white homage to Kenny Roberts Sr., is perhaps the greatest livery ever to adorn an R1, straight from the Yamaha factory. Whether you are a loyal subject of King Kenny, or you just enjoy the fetching, yet simple, racing design, the Roberts livery is a treasure to see in any form — but especially so at speed. Giving us a glimpse as to what the 2015 Yamaha YZF-R1 would look like with such a limited edition paint scheme, Oberdan Bezzi has once again whet our appetite ahead of a weekend full of riding. And for you Giacomo Agostini fans, there is something special waiting for you after the jump as well. Enjoy!

Honda Bulldog Concept Lets the Dogs Out in Osaka

After first showing us the Honda SFA and Honda CRF250 Rally concepts, Big Red made good on its promise for another motorcycle concept premiere at the Osaka Motorcycle Show, debuting the Honda Bulldog concept. With the face of a Ruckus, and built to “leisurely” take-on the great outdoors in an unassuming manor, the Honda Bulldog is a stout off-roader that adds a new slant to the term adventure-bike. With wide 15″ knobby tires, a 28″ seat height, and 400cc parallel-twin engine mated to a six-speed gearbox, the Bulldog certainly isn’t what you expect to see bombing down the trails, yet it sorta makes sense.

A Naked Yamaha YZF-R25 Is Coming Soon?

If you believe the reports coming out of India and Southeast Asia, Yamaha is working on a naked version of its YZF-R25 sport bike. Presumably to be call the Yamaha MT-25, the naked bike would continue Yamaha’s trend of making naked version of its fully faired sport bikes, similar to the recently released Yamaha MT-125 that is available for the European market. With images of the machine testing on public roads abounding, the MT-25 seems likely to see production, so the real intrigue will be in what markets Yamaha makes the machine available. With Honda already offering faired (Honda CBR300R) and unfaired versions (Honda CB300F) of its small-displacement motorcycle in the US, Yamaha could easily go head-to-head with Big Red with the YZF-R3 and an FZ-03 variant, based off the R3 design.

Kawasaki Applies for Electric Motorcycle Patent

Need further proof that the future of motorcycling will include electrics? Take this recently published patent application from Kawasaki, that the Japanese OEM filed for back in 2011. The claims are fairly rudimentary, though they do include a transmission, with Kawasaki’s lawyers mostly outlining the basics of a motorcycle powered by an electric motor, of course the news is less about the contents of the patent application, and more about the fact that it was applied for, in the first place. When will we see an electric motorcycle concept from Kawasaki is anyone’s guess, though there are two big motorcycle shows coming up in Japan in a couple weeks’ time. In reality, we doubt we’ll see something so soon from Kawasaki, but if the Kawasaki H2 has shown us anything, it is that anything is possible from Kawasaki right now.

Matchless Brand Sold & Set for Comeback

12/04/2012 @ 10:17 am, by Jensen Beeler14 COMMENTS

One of the oldest motorcycle brands in the world has changed hands, yet again, as the British marque Matchless has reportedly been sold. Changing hands from Greek to Italian ownership, the Matchless brand is now in the hands of Franco Malenotti, of Belstaff apparel fame.

Hoping to revitalize the motorcycle brand in a similar way as he did with Belstaff, Malenotti plans at first to build a limited production series of motorcycles, which will draw their inspiration from the G80, Silver Hawk, and Silver Arrow designs.

Vaporware: MV Agusta F3 USA Delivery Pushed Back…Again

06/07/2012 @ 12:02 pm, by Jensen Beeler23 COMMENTS

I will be honest about my ego, I like being right…but that doesn’t mean that sometimes I wish I was wrong, and such is the case with the delivery date of the beautiful MV Agusta F3 Serie Oro. It is hard to believe that we first saw the MV Agusta F3 break cover back in October 2010, with the Italian company’s three-cylindered supersport being spied and rumored well before even that date, as far back as 2009. Then breaking the hearts of many Italian motorcycle fans, MV Agusta announced that the F3 would not be a 2011 model year bike.

Having issues getting its parts suppliers to deal with a company with a horrible credit record, pricing of the MV Agusta F3 quickly rose from $9,000, to $10,000, and then finally to $13,495 MSRP (Note: All US bikes will comes with a quick-shifter, pushing the MSRP now to $13,995). This of course would not be the price for the limited edition MV Agusta F3 Serie Oro, which was set to sell ahead of the base model. At $27,900 MSRP, the “gold series” F3 has been operating on a similar sliding scale as the price tag of the base model, as the delivery date of the bike was first pushed back from March, to May, and now is set for early July. But wait, there’s more.

No Sub-800cc Motorcycle for India? Why Harley-Davidson Doesn’t Understand Emerging Markets

06/02/2012 @ 7:38 am, by Jensen Beeler24 COMMENTS

Regular readers of Asphalt & Rubber will have noticed by now that I like to talk about what is going on with motorcycling in emerging markets like India, Southeast Asia, Brazil, etc. The fact of the matter is that it is these markets, not North America or Europe, that are going to serve as the future for the motorcycle industry, and the sooner us westerners get used to that idea, the better. For an industry built around and defined by the rebellious archetypes portrayed by James Dean, Marlon Brando, and Steve McQueen, the reality is that motorcyclists as a whole are conservative by nature, and resistant to change…especially in the United States.

We like our bikes loud, our helmets off, and bikes built by real blue-collar ‘mericans. Our skin prickles at the thought of manufacturing outside the borders of our blessed Union, and every time a company opens a factory in India, Southeast Asia, or South America, we talk about the outsourcing of American labor, the downfall of our economy, or something equally hyperbolic.

This has been the same broken record that has been played for the better part of the past 100 years, and has re-manifests itself each decade to address the next perceived threat to our domestic economy. While there is much to say about the shifting of America’s GDP from manufacturing to service industries, the real germane subject for discussion here centers around the idea that all too often Chicken Little rears his head when an American company opens a factory outside of the United States.

Such is the case with Harley-Davidson, which setup manufacturing in India back in 2011. Contrary to belief that the sky was falling, the Bar & Shield brand was not getting ready to massively outsource its production abroad (though it was heavily re-negotiating with its unionized labor force), but instead very deliberately and wisely chose to bypass India’s extraordinarily high tariffs by building and assembling its Indian market bikes locally. This move allowed Harley-Davidson to competitively and reasonably price its motorcycle in the Indian market, which in turn helped the brand expand its presence in one of the largest motorcycle markets in the world.

While this plan so far has proved to be fruitful for Harley-Davidson, the recent news that Harley Davidson India CEO Anoop Prakash has confirmed that H-D will not be making a sub-800cc bike specifically for the Indian market shows a misstep for Harley-Davidson with its international strategy, especially as it pertains to the major growth markets for motorcycling.

Willie G. Davidson Retires from Harley-Davidson

03/16/2012 @ 6:18 pm, by Jensen Beeler11 COMMENTS

Grandson to William A. Davidson, one of the founders of Harley-Davidson, and son to William H. Davidson, Harley-Davidson’s second President, Willie G. Davidson is the personification of the Harley-Davidson brand as we know it, and has been the personal link between Harley-Davidson motorcycle owners and the corporate entity.

Both literally and figuratively the brand’s goodwill ambassador, Willie G. has spent the past 49 years helping forge the iconic brand of Harley-Davidson, and has defined the Harley-Davidson aesthetic by serving as the company’s Chief Styling Officer.

Announcing his retirement today in a company press release, Willie G. will stay on as an ambassador of sorts, and also retain the title Chief Styling Officer Emeritus, though his day-to-day duties at the Bar & Shield brand will be over, effective April 30th, 2012.

Why Today is the Most Important Day for Ducati…Ever

01/24/2012 @ 4:13 pm, by Jensen Beeler33 COMMENTS

The first Ducati 1199 Panigale rolled off the assembly line at Ducati’s Borgo Panigale factory today, officially starting production of the Italian company’s flagship model. While maybe the the production of the first Panigale is not the most newsworthy of subjects, make no mistake at how important this motorcycle is for both Ducati and sport bikes in general going into the future. Featuring a new step in production motorcycle chassis design, we’ve also already talked at length about the number of firsts that the 1199 Panigale is bringing to the production motorcycle market.

With a hybrid chain/gear-driven camshaft, titanium valves, a wet slipper clutch, a ride-by-wire throttle, rider-selectable “riding mode” system, and 15,000 mile major service intervals, the Superquadro v-twin motor alone is a major step for Ducati with its Superbike engine design. And, if you add in the first full-LED headlight on a produciton motorcycle, the first electronically-adjustable suspension on a sport bike, the first motorcycle engine braking control system, as well as the first GPS-assisted data acquisition system for a production motorcycle, the total package of the 1199 redefines the word “superbike” and takes the next logical technological step forward in this market segment.

However features aside, what will truly be the most important aspect of the Ducati 1199 Panigale is whether or not the flagship model can live up to the hype that has been generated around the machine. While most of the attention to-date regarding the Panigale has centered on whether Ducati’s monocoque chassis design can work on the production motorcycle, after it has failed so miserably in MotoGP, the real issue for the Italian brand has nothing at all to do with the 1199’s race track prowess.

Harley-Davidson Makes the Interbrand 100 for Another Year

01/17/2012 @ 11:03 am, by Jensen Beeler11 COMMENTS

Every year Interbrand releases a list of the Top 100 global brands — ranking each company on its brand value and then assigning a dollar amount to that value. As such over the years, the Interbrand 100 has become the de facto metric on the strength of a company’s brand. For some time Harley-Davidson has been a stalwart of the Interbrand 100, with the Bar & Shield brand regularly getting the nod from the consultancy’s specialists — after all, how many brands are responsible for enthusiasts tattooing its logo on their body? However the past few years have seen a worrisome trend, as slowly Harley-Davidson has fallen farther and farther down the Interbrand 100 rankings.

The Chrysanthemum and the Sword

12/22/2011 @ 9:11 pm, by Jensen Beeler105 COMMENTS

Talking to a colleague the other day, we came to a frank discussion about how the European motorcycle brands weathered the recession better when compared to their Japanese counterparts.

While there are many factors at play in this statement, there is at least a component of truth to the idea that strong brand integration helped spur the Europeans into setting record months, quarters, and years during a global economic downturn, while companies like Honda, Kawasaki, Suzuki, and Yamaha saw their businesses virtually collapse.

It is not that the Japanese manufacturers don’t have strong brands, it is just that their brands stand for something fundamentally different from those being forged by the Europeans.

While companies like Ducati, KTM, and Triumph are building entire communities and lifestyles around their motorcycles (hat tip to Harley-Davidson for showing them how), the Japanese continue to hang their hats on the attributes of their products.

Well-engineered, bulletproof, and relatively cheap, Japanese motorcycles tick all the right boxes when one is objectively measuring a motorcycle, but they are sufficiently lacking when it comes to creating lasting ties to their owners.

Valentino Rossi Finally Joins the 21st Century & Twitter

10/11/2011 @ 9:00 pm, by Jensen Beeler19 COMMENTS

For being a motorcycle mega-brand in his own right, Valentino Rossi has been slow to adapt to this crazy new thing called the internet. A series of tubes, the internet has been a remarkable breakthrough on a variety of levels, changing the paradigm of how we eat, sleep, and waste our lunch breaks at work. Helping teenage girls gossip about their latest crushes, aiding in the massive distribution of pornography to middle-aged men who hide in their basements from their wives and children, and allowing no-talent journalistic hacks to masquerade around as proper motorcycle journalists, there is literally no telling how the internet will change our lives next, and what industries it will turn on their head.

Well get ready for another shockwave ladies and gentlemen, as the G.O.A.T. himself, Valentino Rossi, has hopped on this interweb bandwagon with full 0 & 1 force, first by finally creating his own official website, and now by signing up for a thing called Twitter. Tweeting, twatting, twittering so far in only Italian, Rossi was one of the last hold-outs of MotoGP riders to embrace the micro-blogging service (Randy de Puniet just got on Twitter this week too we might add. Thanks Lauren). Rossi’s move is sure to create a stir with the VR46 crowd, as his legion of fans can now take time out from their busy days of lathering neon yellow paint all of their bodies, and hang onto every one of Rossi’s 140 character messages.

So far, Rossi has tweeted about go-karting, his injured finger, and traveling to Melbourne. We wait with bated breath to see what photo the nine-time World Champion first tweets from his account. Bellissima.

The Business Case for the Husqvarna Nuda

09/20/2011 @ 2:56 pm, by Jensen Beeler7 COMMENTS

Not too different of an analysis from the one I did regarding the Ducati Diavel, the business case surrounding the Husqvarna Nuda is all about extending brand attributes, reaching new demographics, and putting more volume into sales figures. While I will reserve judgment on what the Nuda 900 is as a motorcycle for when A&R actually gets a chance to swing a leg over one, the positioning and reasoning behind Husqvarna’s first true-blooded street bike can be analyzed by us before the Nuda hits dealership floors early next year.

A Swedish brand based in Italy and owned by German company, there can be little wonder as to why Husqvarna suffers from an identity crisis. When the small, but eclectic, dirt bike manufacturer was brought into the folds of BMW, many loyal to the Husqvarna brand wondered and were concerned about what was in store for the company.

If brand loyalists were waiting for the first shoe to drop, then surely the release of the Husqvarna Nuda 900 & 900R is that moment. A departure from a history of motorcycles that like to get grime under their fingernails, the Nuda 900 represents Husqvarna’s attempt at a pure-street offering — a move both Husqvarna and BMW hope will pave the way for more street models, and thus more sales volume. The positioning and branding of the Nuda 900 is also especially interesting, as adding a street dimension to the Husqvarna name is certainly a new dynamic to the brand, but how to do so with parent company BMW looking over one’s shoulder is another affair all together.

I’m Ducati Superbike 1199 Superquadrata, Bitch.

08/05/2011 @ 5:35 pm, by Jensen Beeler4 COMMENTS

The tale that Facebook CEO Mark Zuckerberg’s business card at one point read “I’m CEO, Bitch” is in fact true. Perhaps tired of dealing with investors and businessmen that didn’t take him seriously, or perhaps the young entrepreneur faced a tough time telling industry specialists twice or three times his age how the world was about to change, ol’Zuck was surely responding to the titles others had placed on him. Enervated at hearing phrases like “that kid” or “the Harvard dropout”, Zuckerberg’s “I’m CEO, Bitch” business card was not only about the young CEO having an equal seat at the table, but also about his personal brand, and reminded whomever held the card that were talking to the creator of one of most popular websites ever on the internet.

If we can stretch that metaphor a bit further, the new Ducati Superbike has its own identity crisis in the eyes of the public. Like the Ducati Vyper and Ducati Cayenne that came before it, we were first introduced to Ducati’s new flagship with its internal name: Xtreme. Whether out of the desire to drive webpage hits by creating controversy, or just actually being that gullible/naive about the story, mainstream outlets began using the nomenclature as if the Bologna brand had adopted product names that tugged on a common heart strings from the Twilight faithful.

Cleverly deciphering Ducati’s secret model numbering scheme, more educated publications latched onto the more likely Superbike 1199 verbiage. There was over course precedent for this +1 trend, after watching the Superbike 998 become the 999. Knowing that Ducati would be releasing a ridiculously over-square v-twin motor with the new Superbike, we also learned early on that the new power plant would be known as the Superquadrata, which sounds far more clever in Italian than its translated English. With all these different names being banded about for the same machine, we wanted to definitely put the business card wars to bed, and say conclusively that the new flagship from Bologna will be called the Ducati Superbike 1199 Superquadrata.