OMG: Leaked Hi-Res Photos of the Kawasaki Ninja H2R

In five hours the Kawasaki Ninja H2 will officially debut at INTERMOT…of course, the internet waits for no motorbike. In addition to the first leaked photo we brought you, we now have a bevy of high-resolution images of the Kawasaki Ninja H2R, the racing sibling to the H2. The Kawasaki Ninja H2R makes an incredible 300 horsepower from its 998cc inline-four engine, a number that is achieved by the H2 & H2R’s centrifugal supercharger. That figure is much larger than some publications were reporting from their “sources” inside Kawasaki — or were just fabricating wholesale to get pageviews. From the photos, we can see that the H2 & H2R use a trellis frame, carbon fiber fairings, and single-sided swingarm, three things you don’t usually see on a Kawasaki sport bike.

Brammo eCruiser & Other Models Spied in Investor Pitch

Brammo continues to build upon its war chest of investment, and has turned to crowd-funding site EarlyShares for help in that regard. The site is targeted towards Angel-type investors, and is along the lines of a Kickstarter-style site for the wealthy and investment-minded. The news that a company like Brammo is looking to raise more capital is nothing new, nor is it terribly noteworthy, but the documents provided to EarlyShares investors are certainly worth chewing on by two-wheeled enthusiasts. Perhaps the most interesting aspect is a diagram of Brammo’s planned model lineup, which briefly appeared on EarlyShares; and among other things, shows an eCruiser model from the Oregonian company. Boom goes the dynamite.

Review: Dainese Made to Measure Leather Racing Suit

Do you ride like Valentino Rossi, or maybe just want to look like him? I ask, because that’s the premise behind Dainese’s Made to Measure program. Giving everyday riders the same opportunity and attention to detail as the company’s sponsored racers, who compete at the heightest level of the sport, Dainese’s Made to Measure program allows you to order custom-fitting racing leathers, jackets, and pants from the trusted Italian brand. The following is my experience in making a race suit with the Italian company’s custom apparel program, and since the bulk of Made to Measure orders are custom racing suits, it seems an appropriate measure for its service.

Electric Supermoto Coming from KTM Too?

We already showed you KTM’s two electric dirt bike models, the KTM Freeride E-XC and KTM Freeride E-SX, which feature a 21hp / 31 lbs•ft electric PMAC motor and a swappable 2.6 kWh lithium-Ion battery pack. The models represent KTM’s rethinking on its electric range, especially when it comes to the current limitations of electric motorcycles, and what the current state-of-technology is in this space. While the new Freeride E-XC & E-SX show KTM is moving in the right direction, the two models didn’t do a lot for our asphalt-loving hearts here at A&R. Never fear though, as rumors from Italy’s Moto.it peg a supermoto version will debut at INTERMOT.

The Most Ridiculous Thing I’ve Ever Seen in This Industry

I have seen a lot of things in the motorcycle industry since I started Asphalt & Rubber, but never before have I seen something like this. During the autumn months, it is not uncommon for A&R to receive tips about new motorcycle models that are about to debut, and today was seemingly no different. This morning we got an enthusiastic email from a purported regular reader (make that two readers now), asking why we weren’t covering the leaked details on the supercharged Kawasaki H2, which were apparently “going viral” all over the internet, as the email told us. Like any good editor though, I dove into the story deeper. What I found has me supremely worried.

More Details on the Updated 2015 BMW S1000RR

I have to say, I really like the cut of BMW’s jib. Instead of making us dance through a social media bonanza of teasers and trickle-down motorcycle specs, the German company just publishes a press release with what it plans on changing for the 2015 BMW S1000RR. As loyal readers will know, we caught the updated S1000RR out testing last month, which showed a number of subtle cosmetic and system changes to the machine. BMW Motorrad has now clued us into what those changes are, namely a revised chassis geometry. From our spy photos, we know that the S1000RR will also get the HP4’s dynamic damping control (DDC) suspension, as well as new exhaust.

Ducati Owners: You Are Not Ready for the 1299 Superbike

You would have to be living under a rock not to know about the upcoming Ducati Scrambler, Bologna has made certain of that. But as we surmised in our analysis of Scrambler’s marketing, Ducati is due to update the Panigale as well for the 2015 model year. That educated guess, it seems has been proven correct, at least in part. While Borgo Panigale will continue to sell its namesake Ducati 1199 Panigale, the Panigale R model will be replaced for 2015 by the new 1299 superbike. As such, the 1299 will be Ducati’s consumer-facing machine for its World Superbike program — a project that has been greatly affected by WSBK’s intake restrictions for v-twins — thus race teams can expect an upgraded RS15 as well to be coming forth.

Ducati 1199 Streetfighter Concept by Shantanu Jog

One of the reason we show concept sketches here on Asphalt & Rubber is to help churn the imagination of our more creative two-wheeled brethren, so it warms my soul a little bit when a reader sends me something they’ve produced, which is due in part to their daily A&R patronage. As such, A&R reader Shantanu Jog sent us these sketches he did of a 1199-based Streetfighter. As good Ducatistas will know, the chassis of the Panigale creates some challenges for a fairing-less machine, and then there is the whole thing about how the Ducati Streetfighter as model never really sold well for Borgo Panigale. Still, for those who like their superbikes with a little less plastic, the idea of an 1199 Streetfighter is certainly appealing.

BMW Confirms New S1000RR Will Debut at INTERMOT – Two More New Bikes to Debut at EICMA

We already know that BMW Motorrad has a bevy of new machines coming out for the 2015 model year, and now the Germans are ready to admit as much. Confirming that a new BMW S1000RR superbike will debut at the INTERMOT show, BMW has also teased that two more new models will also debut at EICMA. From the spy photos that we obtained, we know that the 2015 BMW S1000RR features modestly updated bodywork, a restyled exhaust, and likely features a mild engine reworking. We will have to wait a couple more weeks to get the full details though, but expect a modest hp boost, semi-active suspension, and the Bosch MSC cornering-ABS system as standard — much like the BMW HP4.

Print Out Your Own Ducati 1199 Panigale Motorcycle

One day, 3D printing technology will fundamentally change the motorcycle industry. Currently however, companies use 3D printing, or rapid prototyping, to quickly and cheaply build parts for development machines. Enthusiasts also use the technology, though mostly as a novelty, which is the case here. A glimpse perhaps in how we will one day buy motorcycles, some clever modelers have “printed” a pretty convincing 3D copy of the Ducati 1199 Panigale. Built in CAD, and printed with a Ultimaker, the attention to detail is pretty astounding — note the chain that exactly meshes up with the front and rear sprockets. Forty pieces comprise the work, which have also been painted and lacquered to look like the genuine article.

Harley Continues to Chase a Younger Audience

08/24/2010 @ 8:05 am, by Jensen Beeler38 COMMENTS

Harley Continues to Chase a Younger Audience Harley Davidson Forty Eight 48 16 560x373

We’ve gotten more than a few emails from readers between the ages of 18-30 saying they’ve been approached at motorcycling events by market research company representatives working for Harley-Davidson. In conjunction with beefing up its Sportster line-up (the goto motorcycle at Harley-Davidson for catering to Gen-Y/X riders) with more youth-oriented motorcycles, Harley-Davidson is clearly trying to latch onto a new generation of rider.

Looking for the next generation of rebels, Harley’s focus lately has been on the skateboarding inclined, hoping perhaps that the demographic’s lifestyle of “skateboarding is not a crime” is a value that transfers over easily to two-wheeled transportation. Of course this marketing effort wouldn’t be complete without a new ad campaign, and Harley is clearly making ads for the customer it wants, not the customer it has.

Giving credit where credit is due, this is one of the better ads to come out of the Milwaukee brand. Check the video out after the jump, and note how many times you see a woman behind the handlebars.

MotoGP Television Viewership Drops with Rossi Gone

06/22/2010 @ 5:54 am, by Jensen Beeler3 COMMENTS

MotoGP Television Viewership Drops with Rossi Gone Valentino Rossi Silverstone British GP absent 560x373

The British GP was the first full GP weekend without The Doctor present to charm the television with his media moxie (did we mention his crash was “worth” $8 million?), and as such we get our first glimpse into what the repercussions are for MotoGP with Rossi out of commission. Checking TV viewership, MotoGP’s stop at Silverstone saw a 20% decline in total viewership when compared to the last two GP’s at Jerez and Le Mans. The result is that advertisers in some markets are asking the local stations that cover MotoGP to readjust there viewership claims and media rates to account for the loss of audience.

Yamaha FZ8/Fazer 8 Coming to Canada – USA Next?

06/11/2010 @ 7:57 am, by Jensen Beeler10 COMMENTS

Yamaha FZ8/Fazer 8 Coming to Canada   USA Next? 2010 yamaha fz8 official 4 560x420

Yamaha Canada has just announced that the 2011 Yamaha FZ8 and 2011 Yamaha Fazer 8 street bikes will be available in the Canadian market. Perhaps as a disappointment for some, both models of the new street-naked will come without the option for ABS.

Presumably the Canadian market has now cleared out its back-stock of Yamaha FZ6’s, which the 8-series has been replacing in European markets, and can now begin to offer the new middleweight.

With Canada getting the 8’s in its line-up, all eyes are now on the Yamaha USA to see if/when they’ll bring the bike to the US market. When they do, we can probably look forward to some great commercials, like these gems from the European campaign (that’s sarcasm for those keeping score). Check them out after the jump…did we mention they’re really bad?

Spoof: The Last Honest Harley-Davidson Ad

05/26/2010 @ 6:01 am, by Jensen Beeler25 COMMENTS

This is getting a chuckle around the A&R office this morning. It looks like some Buell owners are finding some extra time on their hands now that the American street bike company is out of business. That’s ok by us, because these boys have a good sense of humor, and some balls to grab some footage from a Harley-Davidson dealer.

Taking a couple good shots at Harley-Davidson, we’re left only with the question as to whether the Extra Soft Tail Deluxe Hyperglide American Bald Eagle Historical Limited VXFR1200 Patriot Skull Edition comes in Nightster Black.

Source: Bikers in the Fast Lane

Marissa Miller Poses for Harley-Davidson – Future Ambassador to Woman Motorcyclists?

05/13/2010 @ 9:09 am, by Jensen Beeler24 COMMENTS

Marissa Miller Poses for Harley Davidson   Future Ambassador to Woman Motorcyclists? Marissa Miller Harley Davidson Nightster 51 560x554

Here’s an interesting one for you marketing mavens. Harley-Davidson has tapped Marissa Miller to help promote its Nightster series of motorcycle, which isn’t really news. After all this isn’t the first time that a blonde beauty and a motorcycle have been paired in marketing photoshoot, and it also isn’t the first time that Miller has posed for the Milwaukee brand: she was also the company’s spokesperson for Harley’s “Military Appreciation Month” campaign.

The real interesting aspect of this campaign is the fact that Miller comes from a family of motorcyclists, and is a Harley-Davidson rider herself. While some chalk this up to clever publicity statements, it could be a sign there’s some blood still pumping in the Milwaukee marketing department afterall. What better way is there to get women to enter a male dominated industry than with an uber-feminine sex symbol who still manages to maintain all that sex appeal while riding on one of the most recognizable symbols of our industry? Photos from the shoot, and a behind the scenes video after the jump.

Ducati Multistrada 1200 Video Recap

04/14/2010 @ 9:16 am, by Jensen Beeler1 COMMENT

Ducati Multistrada 1200 Video Recap 2010 ducati multistrada 1200 canary islands 1 560x372

How important is the 2010 Ducati Multistrada 1200 to the Italian company? Consider this, despite releasing a bevy of new and revised motorcycles for the 2010 model year, only the Multistrada 1200 has seen the Bologna company bend over backwards to market its sport-tourer with a bevy of videos. Part of this is due to the extra pocket change seen in the adventure segment of motorcycling, but an even more important reason for Ducati’s aggressive media push is the need for the Italian brand to stand for something more than just expensive sport bikes.

Before there were Hypermotards and Multistrada 1200’s, Ducati still saw the lion’s share of its sales come from the Monster line, despite the company being better known for its Superbike line. Unlike some other companies, Ducati was fortunate enough to realize that you can’t play in only one market segment, and began looking for new ways to expand it’s product lineup…thus the Multistrada 1200 was born. In an effort to keep up with all the marketing around the beak-nosed bike, we’ve compiled all of the Ducati Multistrada 1200 videos we could find, so sit back, grab a beverage, and enjoy them after the jump.

BMW Motorcycle Ads From Across the World

01/19/2010 @ 2:25 pm, by Jensen Beeler2 COMMENTS

BMW Motorcycle Ads From Across the World BMW Mud Ad Belgium1

Bikes in the Fast Lane is running a piece on a impressive collection of 35 BMW motorcycle ads from around the world, which shows how the German has branded itself across the globe. BMW’s marketing efforts run the gammet from very good to utterly bizzar. We grabbed a few of the good, bad, and ugly to share with you after the jump, but you’ll have to head to Bikes in the Fast Lane to see the rest.

Source Interlink Files for Bankruptcy – Motorcyclist Magazine and Others at Risk

05/06/2009 @ 12:42 pm, by Jensen Beeler2 COMMENTS

Source Interlink Files for Bankruptcy   Motorcyclist Magazine and Others at Risk motorcyclist magazine

Source Interlink, publisher of such motorcycle magazines as: MotorcyclistSport RiderDirt Rider, has filed for Chapter 11 bankruptcy. The company, which is owned by billionaire Ron Burkle’s Yucaipa Cos., is expected to privatize after the bankruptcy, with debtors losing nearly $1 billion in outstanding loans. 

It’s expected that heavy restructuring and cost cutting will now take place within the company’s publications, but it’s too early to determine which, if any, titles will be closed or sold. 

On the potential chopping block is the following motorcycle titles: ATV Rider, Baggers, Dirt Rider, Hot Bike, Motorcycle Cruiser, Motorcyclist, Sport Rider, Street Chopper, & Super Street Bike

«