Despite not making the entry list into the 2010 MotoGP season (yet?), we have to admit it’s a welcomed sound to hear a triple taking off from the pits at Valencia. We here at Asphalt & Rubber were big fans of the Aprilia RS3 Cube, despite its propensity to catch fire. And while FB Corse may have drawn our ire for less than truthful media communications, their Oral Engineering designed three cylinder motor leaves us hoping the team can get their act together and make it into MotoGP so we can continue to hear its throaty tune. Check out the video after the jump for a sweet taste of triple goodness.
Blasphemy, heresy, stupidity, sacrilege, un-American, and downright irreverence. Go ahead, get all those words out of your system. I’ll wait. The default opinion of marketers, analysts, and the general population is that Harley-Davidson has one of the strongest brands in the United States, this being confirmed by the fact that every business student in America has studied Harley’s marketing efforts if they’ve ever taken a brand management course. So why would I start a three-part series on how to fix Harley-Davidson by arguing to change one of the most revered marketing houses in the motorcycle industry? Giving credit where credit is due, Harley-Davidson, or I should say its admirers in business school academia, wrote the book on demand generation marketing geared towards the baby-boomer generation. However, in defending this market position, Harley-Davidson has painted itself into a corner by only engaging a very small segment of the population with its product. Unless they redefine and reposition their company image and who it resonates with, Harley-Davidson is going to watch the continued erosion of its footing in the motorcycle industry, and also the continued deterioration of its only industry leading quality: its brand.
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MotoGP testing has concluded at the Losail International Circuit just outside of Doha, Qatar, and sees Casey Stoner making a late push to take the top spot at what has become one of his top tracks in the past years. There was some doubt with Stoner though, as Rossi lead almost all of Thursday’s sessions, and was biting on Stoner’s heels today. Surprise appearances from the test come in the form of Ben Spies, Andrea Dovizioso, and Randy de Puniet. Spies finished Thursday third quickest, and was the fourth quickest rider overall. Dovi took the honors as the fastest Honda, but was challenged by de Puniet on Thursday for that spot. Thursday the French rider was 5th quickest, and managed to keep his shirt on despite the hot weather in Doha.
Friday saw Nicky Hayden make progress with the Ducati Desmosedici, while Colin Edwards slipped down the overall grid Friday, despite his strong numbers Thursday and consistent runs during both test days. Lorenzo and Pedrosa were both present for the track test, but not in spirit. Both riders were suffering from injuries, and it showed in their performance under the hot desert lights. Check past the jump for a full timing sheet.
It’s refreshing to see that the Dorna is about as amused as we are here at Asphalt & Rubber over FB Corse’s “extremely positive” press release after the Italian MotoGP-hopeful team was denied entry into the premiere motorcycle prototype racing class. At the request of Dorna delegates, FB Corse has issued a second press release that rescinds their previous statement of being admitted into MotoGP, and now clarifies the situation with some prose that’s a little bit closer to the reality and truth of the matter.
The big takeaway from the situation is that FB Corse must now prove the FB01 in a race simulation test, which would have the race bike complete a race distance at race pace to show not only the bike’s competitiveness, but also its reliability. FB Corse’s new press release follows after the jump.
For those following the construction of the Balatonring in Hungary, the news that the Hungarian GP has been officially cancelled by Dorna and the FIM should be of little surprise. After having a myriad of problems, especially finding funding, the Hungarian track was a dealt a death blow this Monday when the Hungarian Development Bank declined to underwrite a loan for the track. With no money in sight, Dorna and the FIM had no choice but to officially cancel the venue, and implement Plan B, which sees MotoGP stopping at four, yes four tracks in Spain for 2010. Read more after the jump.
After a nasty crash during Race 2 of World Superbike’s stop at Phillip Island, Christopher Vermeulen will not have to undergo surgery on his knee, meaning the Australian rider could compete in the upcoming Portimao race that is on March 28th. Vermeulen reportedly doesn’t have full movement of his leg, but the he still hopes to be on his PBM Kawasaki at the Portugese track, gobbling up points in what he hopes could be a run for the WSBK Championship. See Chris talk about his condition after the jump.
Literally no sooner did we finish our piece on FB Corse missing the boat to start MotoGP at Qatar, than the want-to-be race team released its own press statement, putting some spin on the situation. In what seems to defy logic, FB Corse claims that they have been admitted into MotoGP, and will start at Jerez round of the series, which seems to “enhance” the statement by Dorna that the team may be able “to join the grid once the MotoGP paddock returns for the European stage of the championship.”
This is of course not the first time the team has put a positively rose-colored perspective on a situation, one example of which being their adamant statements that John Hopkins was confirmed to ride for the team (this would latter prove to be a false statement). Continue reading for the rest of this racing melodrama.
Hopes were dashed in Valencia today as FB Corse was denied the opportunity to enter the 2010 MotoGP series with the rest of the field at Qatar on April 11th. The FB Corse team was at the Spanish track the past few days testing their FB01 race bike with Garry McCoy at the helm. Today being the final day of testing, representatives from Dorna and the IRTA were on hand to assess the condition of the FB Corse team and bike, and to make a determination as to whether they would be included in the 2010 series. Despite all of the media hype, Dorna’s Franco Uncini’s determined the team was not ready for MotoGP, but could maybe enter the series midway through if they where then ready.
The crew over at On The Throttle TV have been doing a multi-part interview with AMA legend Mat Mladin. OTT asked Mladin what he thought about former rival Ben Spies as a racer. Mat’s response: the best rider of our time, or not far behind Rossi himself. That’s high praise a from a six time AMA Champion, and even higher praise from the Aussie rider. You can find the whole interview here, and the clip after the jump.











