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Opinion/Editorial

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Every year, the EICMA show awards its “most beautiful bike” of the Milan event, and every year the winner is unsurprisingly an Italian machine.

Whether you attribute that to the Italian manufacturers being superior in their motorcycle designs, or if perhaps there is a home-team bias in the EICMA crowd, we will let you decide for yourself.

More often that not though, we take umbrage with EICMA’s picks, as the selection seems to rarely stray from a couple Italian marques, while also overlooking a more worthy recipient.

That is fine and all, and this year’s pick, the MV Agusta Superveloce Ago is a very good looking motorcycle – no doubt about it.

But 2021 is one of those years where we differ once again from the EICMA voting masses, as we would have picked the Moto Guzzi V100 Mandello instead.

A&R Pro

The 2017 EICMA show has come and gone, and with it our glimpse at the new motorcycles that will arrive for the next model year, and beyond. EICMA week has always been my Super Bowl, as it culminates the year’s work, and also sets the tone for the upcoming riding season. Beyond just my limited world though, EICMA sets the trends and the expectations of the motorcycle industry. There is no trade show in our two-wheeled microcosm that has a larger influence than EICMA. So, while all the new models that we just saw are the week’s big headlines, it is really the trends and movements that will dictate the future of the motorcycle industry. For this round of the EICMA show, three major trends presented themselves in Milan, along with a few more notable occurrences.