Kawasaki will be officially be “unveiling” its 2011 World Superbike-spec ZX-10R at Nurburgring this weekend, but has released photos of the bike, finally showing the ZX-10R in its green livery. Team Green has slowly been leaking photos and videos of the new 10R through a massive online social marketing campaign, which centered around the company’s Next_Ninga twitter account.
Kawasaki is putting a lot of weight on the superbike’s shoulders after being un-competitive in World Superbike racing, and withdrawing completely from MotoGP. Hoping the 2011 Kawasaki ZX-1oR will turn around Kawasaki’s racing fortunes, Kawasaki is also hopeful that the bike will help spur its fading sport bike sales.
For 2011, Kawasaki says it has down a top-down approach to the ZX-10R, starting for the first in the company’s history with making the race bike before the street model. This hopefully means that the 2011 Kawasaki ZX-10R will be a no-compromises race/track weapon with turn signals, but we’ll leave that hyperbole until A&R gets a leg over one.